Watch Step By Step Video Tutorial Below





1. Accessing Pabbly Connect to Start Integration

To begin integrating Google Ads and Google Chat Hangout, you need to access Pabbly Connect. Visit the Pabbly website by typing paby.com in your browser. This platform enables seamless automation between applications.

After reaching the website, sign in to your Pabbly account. If you’re a new user, click on “Sign up for free” to get 100 free tasks monthly. Existing users can log in directly. Once logged in, navigate to the Pabbly apps page and select Pabbly Connect to access the dashboard.

2. Creating a Workflow in Pabbly Connect

In the Pabbly Connect dashboard, click on “Create Workflow” to start building your integration. Name your workflow something descriptive, like “Get Instant Google Chat Alerts for New Google Ads Leads”. Select a folder for organization, such as “All Automations”.

  • Click on the plus icon to create a new folder if needed.
  • Choose a descriptive name for your workflow.
  • Select the appropriate folder to keep your workflows organized.

After creating the workflow, you will see a prompt to select your trigger application. For this integration, choose Google Ads as the trigger application, which will start the workflow whenever a new lead is generated.

3. Setting Up Google Ads as the Trigger

To set up Google Ads, select it as your trigger application in Pabbly Connect. Choose the trigger event “New Lead Form Entry”. Click on the connect button to establish a connection between Google Ads and Pabbly Connect.

Next, you will receive a webhook URL from Pabbly Connect. This URL acts as a bridge between Google Ads and Pabbly Connect. Open your Google Ads account, navigate to your campaign, and access the lead form settings. Here, you will find the lead delivery options.

  • Paste the webhook URL into the designated field.
  • Enter the key provided by Pabbly Connect.
  • Click on “Send Test Data” to verify the connection.

Once the test data is sent successfully, you will see a confirmation in your Pabbly Connect workflow, indicating that the connection is established and ready to capture new leads.

4. Adding Google Chat Hangout as the Action

Now that Google Ads is set up as the trigger, the next step is to add Google Chat Hangout as the action application in Pabbly Connect. Click on “Add New Action Step” and select Google Chat Hangout. Choose the action event “Create Message” to notify your team about new leads.

For this action, you will need to enter the chat webhook URL. To obtain this, go to your Google Chat Hangout space, click on the apps and integration option, and select “Add Webhook”. Name the webhook appropriately, such as “Google Ads Leads”. After saving, copy the generated webhook URL.

  • Paste the copied webhook URL into the Pabbly Connect action step.
  • Compose a message detailing the new lead information.
  • Map the fields from Google Ads to ensure accurate data transfer.

This mapping ensures that every time a new lead is received, the correct details are sent to your Google Chat Hangout space, keeping your team informed in real-time.

5. Testing and Verifying the Integration

After setting up the action in Google Chat Hangout, it’s crucial to test the entire integration. Click on “Save and Send Test Request” in Pabbly Connect. This action will send a test message to your Google Chat Hangout space to verify that everything is functioning correctly.

Once the test is successful, check your Google Chat Hangout space to confirm that the message detailing the new lead has been received. You should see the message indicating that a new lead has been captured, along with the relevant details such as name, email, and phone number.

This successful test confirms that your integration between Google Ads and Google Chat Hangout via Pabbly Connect is working as intended. You can now rely on this automation to streamline your lead notifications.

Conclusion

In this tutorial, we demonstrated how to integrate Google Ads with Google Chat Hangout using Pabbly Connect. This integration allows you to receive instant notifications about new leads, enhancing your team’s responsiveness and efficiency. By following these steps, you can easily set up similar automations to improve your business operations.