Watch Step By Step Video Tutorial Below
1. Setting Up Pabbly Connect for Instagram Auto-Posting
To start auto-posting on Instagram from Google Sheets, first, you need to access Pabbly Connect. Sign in to your account at pabbly.com/connect. If you are new, create a free account to get started with 100 free tasks each month.
Once logged in, you will see various templates. For this tutorial, we will be using a specific workflow to connect Google Sheets with Instagram. This integration allows you to automate the posting process seamlessly.
2. Creating the Google Sheets Trigger in Pabbly Connect
The next step is to set up a trigger in Pabbly Connect. Choose the trigger as “New or Updated Spreadsheet Row” from Google Sheets. This means every time you add a new post in your Google Sheets, it will trigger the automation.
To connect Google Sheets, you will need to copy the webhook URL provided by Pabbly Connect. Follow these sub-steps:
- Open your Google Sheets.
- Go to Extensions > Add-ons > Get Add-ons.
- Search for Pabbly Connect Webhooks and install it.
- Refresh your Google Sheets.
After refreshing, you should see the option for Pabbly Connect Webhooks. Click on it and proceed to the initial setup window.
3. Configuring the Webhook URL in Google Sheets
In the initial setup dialog box, you will need to paste the webhook URL from Pabbly Connect. For the trigger column, specify the column where your data will be entered, such as the image URL.
For example, if you enter data in column C, set the trigger column to C. Click the submit button to save your configuration. You will receive a success message confirming that the setup is configured properly.
Next, go back to Extensions > Pabbly Connect Webhooks and ensure that the “Send on Event” option is activated. This setting allows your Google Sheets to send data to Pabbly Connect whenever new data is added.
4. Mapping Data to Instagram Using Pabbly Connect
Now that your Google Sheets is set up, it’s time to connect to Instagram. In Pabbly Connect, choose the action as “Create, Upload and Publish Photo” for Instagram. Click on “Add New Connection” and connect your Instagram account.
While connecting, you may be prompted for Facebook permissions since Instagram is linked with Facebook accounts. Ensure you grant the necessary permissions for the integration to work smoothly.
Once connected, you will need to map the data from your Google Sheets to Instagram. For the photo URL, use the mapping feature in Pabbly Connect to pull the image URL directly from your Google Sheets. This ensures that every new post automatically pulls the correct data without manual entry.
5. Testing the Integration and Final Steps
After mapping the data, click on the “Save and Send Test Request” button in Pabbly Connect. This action will test your setup to ensure everything is functioning correctly. You should receive a success message indicating that your post was created on Instagram.
To verify, check your Instagram account for the new post. Refresh your profile page, and you should see the image, caption, and hashtags as entered in Google Sheets. This confirms that your Google Sheets is now fully integrated with Instagram through Pabbly Connect.
With this setup, every time you add a new post in Google Sheets, it will automatically post to your Instagram account, streamlining your social media management.
Conclusion
This tutorial demonstrated how to automate Instagram posting from Google Sheets using Pabbly Connect. By following these steps, you can efficiently manage your social media content without manual effort, ensuring your posts are timely and relevant.



