Watch Step By Step Video Tutorial Below





1. Accessing Pabbly Connect for Facebook Integration

To start using Pabbly Connect for integrating Facebook leads, first, visit the Pabbly website. You can easily get there by typing pabbly.com in your browser. After reaching the landing page, sign in to your Pabbly account using the “Sign In” option located at the top right corner.

If you are a new user, click on “Free Sign Up” to create an account. You will be guided through a few tasks to familiarize yourself with the platform. Once logged in, navigate to the Pabbly Connect app from the dashboard to begin setting up your workflow.

2. Creating a New Workflow in Pabbly Connect

Creating a workflow in Pabbly Connect is essential for automating your Facebook lead management. Click on the “Create Workflow” button to initiate a new automation. Name your workflow something descriptive, like “New Facebook Leads – Add to Email Marketing List Automatically.” Choose an appropriate folder for better organization.

  • Select a folder to categorize your workflow.
  • Click on “Create” to finalize your workflow setup.

Once created, you will see a screen where you can add applications to your workflow. The first step is to set up a trigger that will start the automation whenever a new lead comes from Facebook.

3. Setting Up the Trigger for Facebook Leads

In this section, we will configure the trigger in Pabbly Connect to capture new leads from Facebook. Select “Facebook Lead Ads” as your trigger application. For the trigger event, choose “New Lead Instant” to ensure that the workflow activates immediately upon receiving a new lead.

Next, click on “Connect” to link your Facebook account. If you already have a connection, simply save it. Otherwise, select “Add New Connection” and follow the prompts to connect your Facebook account with Pabbly Connect. After establishing the connection, you need to specify the Facebook page and lead generation form from which you want to capture leads.

  • Select your Facebook page, e.g., “Prime Properties”.
  • Choose the lead generation form associated with that page.

After selecting the necessary details, click on “Save and Send Test Request” to test the connection. This step will help ensure that your trigger is set up correctly and ready to capture leads.

4. Adding Action Step to Send Leads to Mailchimp

Now that we have the trigger set up in Pabbly Connect, the next step is to add an action that sends the captured leads to Mailchimp. Search for “Mailchimp” in the action application field. Select “Add New Member with Custom Field” as the action event.

Connect your Mailchimp account by clicking on “Connect”. If you have an existing connection, select it; otherwise, create a new one by providing your API key and data center information from your Mailchimp account. Once connected, you will need to map the fields from the Facebook lead to Mailchimp.

  • Map the email address from Facebook leads to Mailchimp.
  • Set the status to ‘Subscribed’ to add them to your list.

After mapping the necessary fields, click on “Save and Send Test Request” to verify that the integration is functioning as expected.

5. Testing the Integration for Success

To ensure everything is working correctly, it’s crucial to test the entire workflow in Pabbly Connect. Submit a test lead through your Facebook lead form. This action should automatically trigger the workflow and send the lead information to Mailchimp.

Check your Mailchimp account to confirm that the test lead appears in your audience list with all the correct details. If successful, you will see the first name, last name, email address, and any other mapped fields correctly populated.

This testing phase is essential to guarantee that your leads are being captured and managed efficiently. Once confirmed, your automation setup is complete, and you can start receiving leads automatically through Pabbly Connect.

Conclusion

By following this tutorial, you have successfully integrated Facebook leads with Mailchimp using Pabbly Connect. This automation will help streamline your lead management process and enhance your email marketing efforts.