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Automatically Send Personalized WhatsApp Messages to Meta Ads Leads

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating WhatsApp with Meta Ads, you first need to access Pabbly Connect. Open your browser and go to pabbly.com/connect. If you’re a new user, you can sign up for a free account, which offers 300 tasks per month.

Existing users can simply sign in. Once logged in, click on “Access Now” to enter the Pabbly Connect dashboard. This is where you’ll create an automated workflow to link your Meta Ads leads with WhatsApp messages.

2. Creating a Workflow in Pabbly Connect

After accessing the dashboard, you’ll need to create a new workflow in Pabbly Connect. Click on “Create from Scratch” and describe your desired automation. For instance, you can input, “When a new lead comes in from Facebook Lead Ads, send a WhatsApp message via Pabbly Chatbot.” This sets the stage for your automation.

Select the trigger as “New Lead Instant” from Facebook Lead Ads.
Choose the action as “Send Text Message” from Pabbly Chatbot.
Approve and create your workflow link.

Once you’ve completed these steps, you will have successfully created a workflow that automates the process of sending WhatsApp messages to new leads.

3. Setting Up the Trigger for Meta Ads in Pabbly Connect

Next, you need to set up the trigger in Pabbly Connect. Select your Facebook account and grant Pabbly the necessary permissions. This step ensures your data remains secure while allowing Pabbly to access your leads.

Now, specify the page name and lead generation form. For this example, choose your Facebook page named “Digital Dynamics” and select the appropriate lead form. It’s crucial to select only the form you want to capture leads from.

4. Testing the Automation with a Lead Submission

To test your setup, you will generate a test lead using the Meta Ads testing tool. Delete any existing leads to create a new one. Fill out the lead form with details like email, full name, and phone number, then submit the form.

After submission, return to Pabbly Connect and check if the workflow has received a successful response. This confirms that your trigger is functioning correctly and is capturing lead data as intended.

5. Sending WhatsApp Messages via Pabbly Connect

In this final step, configure the action to send WhatsApp messages using Pabbly Chat Flow. Enter the WhatsApp mobile number and map it to the phone number received from the lead form. This mapping ensures that the correct number receives the message.

Craft your WhatsApp message, personalizing it with the lead’s name. Once done, click on “Save and Send Test Request” to see if the message is sent successfully. If you receive the message on WhatsApp, your automation is complete!

Conclusion

In this tutorial, we learned how to automate WhatsApp messages for new leads from Meta Ads using Pabbly Connect. By following these steps, you can ensure instant engagement with your leads, enhancing your marketing efforts effectively.