Watch Step By Step Video Tutorial Below





1. Accessing Pabbly Connect for Integration

To begin integrating Google Ads leads into Pipedrive, you need to access Pabbly Connect. Open your browser and visit the Pabbly Connect landing page at pabbl.com/connect.

If you are a new user, click on the “Sign up for free” button in the top right corner to create an account. You can start with a free trial of Pabbly Connect, allowing you to explore its features before committing to a subscription.

2. Setting Up the Trigger in Pabbly Connect

Once logged into Pabbly Connect, you will need to create a new workflow. This involves setting up a trigger that activates when a new lead is generated in Google Ads.

Click on the “Add Trigger” button and select “Google Ads” as the application. For the event, choose “New Lead Form Entry” and click on “Connect”. You will receive a webhook URL that needs to be copied.

  • Open your Google Ads campaign.
  • Add your lead form by clicking on “Lead Forms” and then “Add Lead Forms”.
  • Select the questions you want to ask your leads.
  • Paste the webhook URL in the Lead Delivery section.

After pasting the URL, enter the key of your choice and click on “Send Test Data”. This will send a test lead to Pabbly Connect, allowing you to confirm the setup.

3. Adding Action Step to Create a New Contact in Pipedrive

After successfully setting up the trigger, the next step involves adding an action in Pabbly Connect. Click on “Add New Action Step” and select “Pipedrive” as the application.

Choose the event “Create a Person” and click on “Connect”. If you have previously connected Pipedrive to Pabbly Connect, select the existing connection. Otherwise, create a new connection by providing your Pipedrive API token.

  • Log in to your Pipedrive account.
  • Navigate to “Personal Preferences” and then to “API” to find your API token.
  • Copy the API token and paste it into Pabbly Connect.

Once connected, you will need to map the fields from the Google Ads lead to the corresponding fields in Pipedrive to ensure all data transfers correctly.

4. Mapping Data and Testing the Workflow

Mapping is a crucial step in the integration process using Pabbly Connect. It ensures that the data from the Google Ads lead form is correctly inserted into Pipedrive. You will need to map the first name, last name, email, phone number, and any other relevant details.

After mapping the fields, click on the “Send Test Request” button. If successful, you will receive a confirmation that a new contact has been created in Pipedrive. To verify, check the contacts section in your Pipedrive account.

  • Ensure that the details entered match those from the Google Ads lead.
  • Confirm that the new contact appears in Pipedrive.

This step completes the setup, and from now on, any new leads generated from Google Ads will automatically be added to your Pipedrive account through Pabbly Connect.

5. Conclusion

In this tutorial, we explored how to integrate Google Ads leads into Pipedrive using Pabbly Connect. By following these steps, you can automate your lead management process effectively.

Utilizing Pabbly Connect for this integration not only saves time but also ensures that no leads are missed, enhancing your CRM efficiency significantly.

Try this automation today and experience the seamless integration of your applications!