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Add New Leads to Zoho Bigin Instantly

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To begin integrating Google Ads with Zoho CRM, you need to access Pabbly Connect. Start by visiting the Pabbly Connect website and signing up for a free account. This offers you 100 free tasks monthly, allowing you to explore its features.

Once logged in, navigate to the workflow builder. This is where you will set up the automation that connects your lead generation from Google Ads to Zoho CRM using Pabbly Connect.

2. Creating a Trigger with Google Ads in Pabbly Connect

In Pabbly Connect, the first step is to create a trigger that activates when you receive a new lead from Google Ads. Click on the ‘Add Trigger’ button and select Google Ads as your application.

Choose the event as ‘New Lead from Entry’.
Click on ‘Connect’ to generate a webhook URL.

Copy the webhook URL provided by Pabbly Connect and paste it into your Google Ads lead form settings. This establishes a connection between Google Ads and Pabbly Connect, allowing lead data to flow automatically.

3. Setting Up Google Ads Lead Form

Next, you need to configure your Google Ads lead form to send data to Pabbly Connect. Open your Google Ads campaign and navigate to the lead form section.

Paste the copied webhook URL into the lead delivery options.
Send a test lead to ensure data is being captured correctly.

Once you send the test lead, return to Pabbly Connect to verify that the data has been captured successfully. This test confirms that your integration is working as intended.

4. Creating a Contact in Zoho CRM via Pabbly Connect

After setting up the trigger, the next step is to add an action to create a new contact in Zoho CRM. In your Pabbly Connect workflow, click on ‘Add New Action Step’ and select Zoho CRM.

Choose the event as ‘Create Contact’ and connect to your Zoho account. You will need to provide your Zoho domain to establish this connection. Ensure you grant the necessary permissions for Pabbly Connect to access your Zoho data.

5. Mapping Lead Data to Zoho CRM

With the connection established, it’s time to map the lead data from Google Ads to Zoho CRM. In Pabbly Connect, you will select the fields to map the lead details such as name, email, and phone number.

Make sure to use the mapping feature in Pabbly Connect to dynamically insert data from the Google Ads lead. This ensures that every new lead is accurately added to Zoho CRM without manual entry.

Once you complete the mapping, click on ‘Save and Send Test Request’ to confirm that the contact is created successfully in Zoho CRM. Refresh your contact list in Zoho to see the new lead added automatically.

Conclusion

This tutorial has shown you how to automate lead generation from Google Ads to Zoho CRM using Pabbly Connect. By following these steps, you can streamline your workflow and eliminate manual data entry, making your lead management more efficient.