Watch Step By Step Video Tutorial Below
1. Accessing Pabbly Connect for Integration
To initiate the integration of Facebook Lead Ads with Mailchimp, you first need to access Pabbly Connect. Simply type pabbly.com/connect in your browser to reach the Pabbly Connect homepage.
If you’re new to Pabbly Connect, sign up for a free trial. Existing users can log in directly. This tool allows you to automate workflows efficiently, making it ideal for integrating Facebook Lead Ads with Mailchimp.
2. Creating a Workflow in Pabbly Connect
Once logged in, navigate to the workflow page in Pabbly Connect. Here, you will set up your automation workflow. Click on the “Create New Workflow” button to start.
- Select Facebook Lead Ads as your trigger application.
- Choose “New Lead Instant” as the event.
- Click the “Connect” button to build the connection.
This setup allows Pabbly Connect to initiate the workflow whenever a new lead is captured from Facebook Lead Ads.
3. Connecting Facebook Lead Ads to Pabbly Connect
After selecting Facebook Lead Ads, you need to create a connection. Click on “Add New Connection” and log into your Facebook account. Ensure that you grant the necessary permissions for Pabbly Connect to access your Facebook Lead Ads.
Next, select the page associated with your Facebook Lead Ads. Choose the form you want to use for lead collection. Make sure to select the correct form to ensure that leads are captured accurately.
4. Setting Up Mailchimp in Pabbly Connect
Now that your Facebook Lead Ads are connected, it’s time to set up Mailchimp as the action application. In Pabbly Connect, select Mailchimp and choose “Add New Member with Custom Fields” as your action event.
- Enter your Mailchimp API key to connect.
- Specify the audience list where new leads should be added.
- Map the fields from Facebook Lead Ads to Mailchimp.
This mapping is crucial as it ensures that the data collected from Facebook Lead Ads is accurately sent to Mailchimp.
5. Testing the Integration
After setting up the workflow, it’s essential to test the integration. Fill out your Facebook Lead Ads form with sample data. Submit the form and return to Pabbly Connect to check if the data has been received.
You should see a response containing the lead details. If successful, check your Mailchimp account to confirm that the new contact has been created. This step validates that your automation is functioning correctly.
Conclusion
By following this tutorial, you can automate the process of adding new leads from Facebook Lead Ads to Mailchimp using Pabbly Connect. This integration saves time and ensures that your email list is always up to date.



