Learn how to seamlessly integrate Facebook Leads with HubSpot CRM using Pabbly Connect. Automate your lead management process efficiently! Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To begin using Pabbly Connect for integrating Facebook Leads with HubSpot CRM, first, visit the Pabbly website by typing ‘Pabbly.com’ in your browser. This platform allows you to automate the process of adding contacts from Facebook Leads directly into your HubSpot CRM, saving you valuable time.

Once on the Pabbly homepage, sign in to your account by clicking on the ‘Sign In’ button located at the top right corner. If you are a new user, you can sign up for free and receive 100 tasks monthly. After signing in, navigate to the Pabbly Connect dashboard to start creating your workflow.


2. Creating a New Workflow in Pabbly Connect

After accessing your Pabbly Connect dashboard, the next step is to create a new workflow. Click on the ‘Create Workflow’ button and select the modern workflow builder for a more efficient setup. Name your workflow ‘Instant Facebook Leads to HubSpot CRM’ and choose a folder for better organization.

  • Click on the ‘+’ icon to create a new folder if necessary.
  • Select your workflow builder and name your workflow.
  • Choose the appropriate folder for your workflow.

After creating your workflow, a prompt will appear asking for the trigger application. Select Facebook Lead Ads as your trigger to initiate the workflow whenever a new lead is generated.


3. Setting Up the Trigger for Facebook Lead Ads

In this step, you will configure the trigger for your Pabbly Connect workflow. Select ‘New Lead Instant’ as your trigger event and click on connect. If you don’t have an existing connection, choose the option to add a new one and connect your Facebook account to Pabbly Connect.

Once connected, you will need to specify the page and lead form from which you want to capture leads. Here’s how to do it:

  • Choose your Facebook page where the leads are generated.
  • Select the lead form associated with that page.

After selecting the page and form, click on ‘Save and Send Test Request’ to ensure the trigger is set up correctly. This will prepare your Pabbly Connect workflow to capture leads as they come in.


4. Capturing Leads and Sending to HubSpot CRM

After successfully setting up the trigger in Pabbly Connect, it’s time to capture leads. To do this, use the Facebook Lead Ads testing tool to submit a lead form. Enter dummy lead details, such as name, email, and phone number, and submit the form. This action will trigger your workflow.

Check your Pabbly Connect workflow to see if the lead has been captured. You should see the lead details appear in the response section. This confirms that your trigger is functioning correctly and that the integration is established.


5. Adding Captured Leads to HubSpot CRM

With leads successfully captured in Pabbly Connect, the next step is to add these leads to HubSpot CRM. In your workflow, set HubSpot as the action application and select ‘Create a Contact’ as the action event. Connect your HubSpot account to Pabbly Connect if you haven’t done so already.

Now, use the mapping feature to automatically fill in the contact details from the lead captured earlier. This ensures that every new lead is added dynamically without needing to enter information manually. Once all details are mapped correctly, click on ‘Save and Send Test Request’ to execute the workflow.


Conclusion

Integrating Facebook Leads with HubSpot CRM using Pabbly Connect allows for seamless lead management. By automating the process, you can efficiently capture and organize leads, ensuring that no potential client slips through the cracks. This integration enhances productivity and streamlines your marketing efforts.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.