How to Use Facebook Lead Ads with Pabbly Connect: A Step-by-Step Guide

Learn how to integrate Facebook Lead Ads with Pabbly Connect to automate lead collection. Follow this detailed tutorial for seamless integration. Follow this definitive guide to creating powerful automated workflows with straightforward, efficiency-focused solutions that save valuable time.

Watch Step By Step Video Tutorial Below

1. Creating a Facebook Lead Ad with Pabbly Connect

To begin using Pabbly Connect for Facebook Lead Ads, you need to set up a Facebook page. This is essential for running ads and generating leads. Once you have your page ready, navigate to the Meta Business Suite from your Facebook page’s left-hand panel.

In the Meta Business Suite, select the ‘All Tools’ option, and under the ‘Advertise’ section, click on ‘Instant Forms’. Here, you can create a lead generation form by clicking the ‘Create Form’ button. Choose to create a new form, name it (e.g., ‘Lead Form’), and select the form type as ‘More Volume’ for easier submissions.

2. Designing Your Lead Generation Form

In the lead form creation process, you can customize your form to capture essential information. Start by providing a short greeting and adding default questions like email and full name. To enhance your form, you can click on ‘Add Questions’ to include more fields, such as gender.

• Select question type (short answer or multiple choice).
• Add a description to inform users how their data will be used.
• Include a link to your privacy policy in the Privacy section.

After designing your form, remember to publish it to make it available for your ads. Once published, you can connect this form with Pabbly Connect to automate lead collection.

3. Connecting Facebook Lead Ads to Pabbly Connect

Now that your lead generation form is ready, it’s time to connect it with Pabbly Connect. Go to the Pabbly Connect dashboard and click on the ‘Create Workflow’ button. Name your workflow (e.g., ‘Facebook Lead Ads’) and select the trigger app as ‘Facebook Lead Ads’ with the event set to ‘New Lead Instant’.

After connecting, select your Facebook page and the lead generation form you created earlier. If your form doesn’t appear, ensure it’s published. Once selected, click on ‘Save and Send Test Request’ to prepare for testing the lead generation process.

4. Testing Your Facebook Lead Ads Integration

To test your integration, you need to generate a test lead. Click on the link provided in Pabbly Connect to access the Facebook Lead Ads testing tool. From there, select your Facebook page and the lead form you created. Click on ‘Preview Form’ to fill out the lead details.

• Fill in the form with sample data (e.g., name, email, gender).
• Click on submit to send the test lead.
• Check Pabbly Connect for the captured lead data.

Once submitted, you should see the captured lead details in your Pabbly Connect workflow. This confirms that your Facebook Lead Ads are successfully integrated with Pabbly Connect.

5. Sending Data to Other Applications Using Pabbly Connect

After successfully capturing the lead data, you can send it to other applications such as Google Sheets or any CRM. In Pabbly Connect, add a new action step and select the desired application (e.g., Google Sheets). using Pabbly Connect

Configure the action settings by selecting the specific sheet and mapping the fields from your Facebook lead form to the respective columns in Google Sheets. This ensures that every new lead is automatically recorded in your spreadsheet, streamlining your lead management process.

Conclusion

In this tutorial, we explored how to use Facebook Lead Ads with Pabbly Connect to automate lead collection and integrate with other applications. By following these steps, you can efficiently manage your leads and enhance your marketing efforts.