How to Send WhatsApp Messages to Facebook Leads Using Pabbly Connect

Learn how to integrate Facebook Leads with WhatsApp messages using Pabbly Connect for your news agency. Step-by-step guide included. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To send WhatsApp messages to your Facebook leads, the first step is to access Pabbly Connect. Start by signing up or logging into your Pabbly Connect account. If you’re new to Pabbly, you can sign up for free and get 100 tasks each month.

Once logged in, navigate to the dashboard where you will see various Pabbly applications. Click on Pabbly Connect to begin the integration process. This platform will facilitate the connection between Facebook Leads and WhatsApp Cloud API.

2. Creating a Workflow in Pabbly Connect

After accessing Pabbly Connect, click on the ‘Create Workflow’ button. You will be prompted to name your workflow and choose a folder for organization. Name your workflow something like ‘Facebook Lead Ads to WhatsApp for News Agency’.

• Click on the ‘Create’ button to initiate the workflow.
• This will open a new window where you can set up your trigger and action.

In this workflow, the trigger will be set to Facebook Leads, and the action will be WhatsApp Cloud API. This setup allows you to send automated WhatsApp messages to leads captured through Facebook.

3. Setting Up Facebook Leads Trigger

In the workflow window, select Facebook as your trigger application and choose the event as ‘New Lead Instant’. This ensures that every time a new lead is generated, the automation will trigger immediately. using Pabbly Connect

Next, click on ‘Connect’ to establish a connection with your Facebook account. If you have an existing connection, select it; otherwise, create a new one by logging into your Facebook account and allowing necessary permissions.

• Select your Facebook page (e.g., Mega News).
• Choose the lead form you want to use (e.g., News Agency).

Finally, click on ‘Save and Send Test Request’ to test the connection. Pabbly Connect will wait for a webhook response, indicating that your Facebook leads have been successfully captured.

4. Configuring WhatsApp Cloud API Action

Once the trigger is set, the next step is to configure the action using WhatsApp Cloud API. Select WhatsApp Cloud API as your action application and choose the action event ‘Send Template Message’. using Pabbly Connect

Click ‘Connect’ to link your WhatsApp Cloud API account. You will need to provide the token, phone number ID, and WhatsApp Business Account ID. These can be found in your Meta for Developers account.

Copy the temporary access token and paste it into Pabbly Connect. Select the message template you want to use for sending messages.

Map the recipient’s mobile number and message body from the previous step to personalize the message sent to your leads. Click ‘Save and Send Test Request’ to ensure everything is working correctly.

5. Testing and Finalizing the Integration

To test the integration, generate a dummy lead using the Facebook Lead Ads testing tool. Fill out the form with dummy details and submit it. This action will trigger the workflow you set up in Pabbly Connect.

Check your WhatsApp to see if you received the automated message. If successful, you will see a personalized message sent to the mobile number provided in the lead form. This confirms that your integration is working as intended.

Repeat the test process to ensure reliability. Each time you submit a new lead, you should receive an automated WhatsApp message, demonstrating the efficiency of Pabbly Connect in automating communication with your leads.

Conclusion

This tutorial demonstrated how to effectively use Pabbly Connect to send WhatsApp messages to Facebook leads. By following the steps outlined, you can automate your communication process and enhance your lead engagement.