Integrate HubSpot CRM with Instagram Lead Ads Using Pabbly Connect

Learn how to create HubSpot CRM contacts from Instagram Lead Ads using Pabbly Connect. Step-by-step tutorial for seamless integration. Learn to create powerful connections between your critical applications without requiring specialized programming knowledge or extensive technical background.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To create HubSpot CRM contacts from Instagram Lead Ads, we will use Pabbly Connect. Start by navigating to the Pabbly Connect website. If you are a new user, click on ‘Sign Up for Free’ to get started with 100 free tasks per month.

Existing users can simply click on ‘Sign In’ to access their dashboards. Once logged in, locate the option to access Pabbly Connect, which is essential for connecting Instagram Lead Ads to HubSpot CRM.

2. Creating a Workflow in Pabbly Connect

In this section, we will create a workflow in Pabbly Connect to automate the process. Click on the button labeled ‘Create Workflow’. You will be prompted to enter a workflow name and select a folder to save it in.

• Name your workflow as ‘Add New Leads from Instagram Lead Ads to HubSpot CRM’
• Select the desired folder for organization

After naming your workflow, click on ‘Create’. You will be directed to the workflow window, where you can set the trigger and action for the integration.

3. Setting Up the Trigger with Instagram Lead Ads

The next step involves setting up the trigger in Pabbly Connect. Select ‘Instagram Lead Ads’ as your trigger application. For the trigger event, choose ‘New Lead Instant’. This will ensure that every time a new lead is generated, the workflow is activated.

Click on ‘Connect’ and opt to add a new connection. You will need to select your associated Facebook account, as the connection between Instagram and Pabbly Connect is established through Facebook. Once connected, choose the relevant Facebook page and lead form.

4. Setting Up the Action to Create HubSpot CRM Contact

Now it’s time to set the action step in Pabbly Connect. Search for and select ‘HubSpot CRM’ as your action application. The action event should be ‘Create a Contact’. Click ‘Connect’ to proceed with the integration.

• Map the required fields such as email, first name, last name, and phone number
• Ensure all necessary details are filled in for the contact to be created

Once you have mapped the fields, click on ‘Save and Send Test Request’. This will create a new contact in your HubSpot CRM based on the information captured from the Instagram lead.

5. Testing the Integration Workflow

To ensure everything works correctly, test the workflow created in Pabbly Connect. Use the Lead Ads Testing Tool to generate a test lead by selecting the appropriate page and form.

After submitting the test lead, check your HubSpot CRM to confirm that the contact has been created successfully. If the details match, your integration is working perfectly, and leads from Instagram will automatically populate your HubSpot CRM.

Conclusion

By following these steps, you can seamlessly create HubSpot CRM contacts from Instagram Lead Ads using Pabbly Connect. This integration automates the lead management process, enhancing your business efficiency.