Stop Writing Event Posts Manually — Let Gemini Do It!

Learn how to automate event posts on social media using Pabbly Connect with Google Sheets, Facebook, Instagram, and LinkedIn. Step-by-step tutorial included. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Event Automation

To automate your event posts, start by accessing Pabbly Connect. This platform allows you to link various applications seamlessly, enhancing your workflow efficiency. First, visit the Pabbly Connect website and sign in or create a new account to get started.

Once logged in, navigate to the dashboard. Here, you can create a new workflow tailored to your event posting needs. Click on the ‘Create Workflow’ button and name it appropriately, for example, ‘Stop Writing Event Posts Manually’. This naming helps in organizing your automations effectively.

2. Integrating Google Sheets with Pabbly Connect

The first integration step involves connecting Google Sheets to Pabbly Connect. This is crucial as it serves as the data entry point for your event details. Select Google Sheets as your trigger application and choose the event type as ‘New Updated Spreadsheet Row’.

• Click on the connect button to establish the connection.
• Copy the provided webhook URL for use in Google Sheets.
• Install the Pabbly Connect Webhooks add-on in Google Sheets.

After installing the add-on, refresh your Google Sheets and navigate to the extensions menu. Here, select ‘Pabbly Connect Webhooks’ and initiate the setup using the copied webhook URL. Set your trigger column, which will be the final data column where you input the event details.

3. Capturing Event Details in Google Sheets

With the integration set up, it’s time to input your event details into Google Sheets. Enter essential information such as event name, type, date, time, location, and a brief description. These details will be automatically captured by Pabbly Connect when you update the spreadsheet.

For example, you might enter:

• Event Name: Music Fest
• Event Type: Concert
• Date: 5th March 2026
• Location: Goa

After entering the details, ensure that you trigger the event by clicking the ‘Send on Event’ option in the Pabbly Connect Webhooks menu. This action will send the data to Pabbly Connect, confirming that your Google Sheets is successfully linked.

4. Generating Images and Captions with Google Gemini

Once the event details are captured, the next step is to generate promotional images and captions using Google Gemini through Pabbly Connect. Add an action step in your workflow and select Google Gemini as the application. Choose the event type as ‘Generate Edit Image Using Nano Banana’.

Connect your Google Gemini account by providing the API key. Then, create a prompt for the image generation, detailing what the image should include based on the event specifics. For example, you might write, ‘Create a high-quality promotional image for a concert event with vibrant colors and a festive atmosphere.’ This prompt guides the AI in generating the image.

Once the image is generated, you will receive a URL pointing to the image file. This URL can then be used in your social media posts. Additionally, you will need to generate a caption using Google Gemini, following a similar process to create engaging text that summarizes your event.

5. Posting to Social Media Platforms via Pabbly Connect

After generating your image and caption, it’s time to post them to your social media platforms using Pabbly Connect. Add action steps for each platform, such as Facebook, Instagram, and LinkedIn. For Facebook, select the action event as ‘Create Page Photo Post’ and map the photo URL and caption generated earlier.

Repeat this process for Instagram and LinkedIn, ensuring that you map the appropriate data for each platform. Once all steps are set up, Pabbly Connect will automate the posting process, allowing you to share your event details seamlessly across multiple platforms.

Finally, update your Google Sheets to reflect the status of the posts created. This ensures that your workflow remains organized and you can track which events have been successfully shared.

Conclusion

With Pabbly Connect, automating your event posts across various social media platforms becomes effortless. By integrating Google Sheets, Google Gemini, and your social media accounts, you can streamline your event management process and save valuable time.