Learn how to automate sending messages to Facebook leads using Pabbly Connect. This detailed tutorial covers integration steps with Gupshup and Facebook Lead Ads. Explore efficient methods for automating routine tasks with clear, concise instructions suited for both newcomers and experienced professionals.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Facebook Leads Automatically

To integrate Facebook Leads Automatically with Gupshup, you first need to access Pabbly Connect. Begin by typing ‘Pabbly.com’ in your browser. This is the official website where you can access various Pabbly products.

Navigate to the products section and select Pabbly Connect. If you’re a new user, click on ‘Sign Up for Free’ to create an account. Existing users should simply click ‘Sign In’. Once logged in, you can create a workflow to automate sending messages to your Facebook leads.


2. Creating a Workflow in Pabbly Connect

After signing in to Pabbly Connect, you will see the dashboard. Click on the plus sign to create a new workflow. Name your workflow ‘Send Messages to Facebook Leads Automatically’ to reflect its purpose.

  • Click on ‘Create Workflow’.
  • You will see a trigger window and an action window.

This setup follows the trigger-action model where the trigger is filling out the Facebook Lead Ad form, and the action is sending a message to the customer. Select Facebook Lead Ads as your application in the trigger window.


3. Connecting Facebook Lead Ads to Pabbly Connect

In the trigger window, choose Facebook Lead Ads and select the trigger event as ‘New Lead’. Click on ‘Connect’ to establish a connection between Facebook and Pabbly Connect. You will need to authorize the connection by logging into your Facebook account.

Once connected, select the Facebook page you are using for your ads. For example, you might choose ‘ABX Instrumental Shop’. After this, select the lead ad form you have created, such as ‘Musical Instrument Inquiry’. It’s essential to do a test submission by filling out this form with customer details.


4. Sending Messages to Facebook Leads via Gupshup

After testing the form submission, return to Pabbly Connect and click on ‘Save and Send Test Request’. This captures the lead’s details, including their name and phone number. However, note that the phone number may contain a plus sign, which needs to be removed for Gupshup.

  • In the action window, select ‘Text Formatter’.
  • Choose ‘Split Text’ to remove the plus sign from the phone number.

Map the phone number from the Facebook Lead Ads submission and set the separator as the plus sign. Click ‘Save and Send Test Request’ to confirm the number is formatted correctly without the plus sign.


5. Finalizing the Integration with Gupshup

Now, you need to send a message to the customer using Gupshup. In the action window, select Gupshup and choose the action event as ‘Send Message’. Again, connect your Gupshup account by entering your user ID and password.

Map the cleaned phone number (without the plus sign) and enter your message template. Ensure you have created and approved a message template on Gupshup beforehand. For example, your message could be, ‘Thank you for contacting us! We will get back to you shortly.’ Click ‘Save and Send Test Request’ to send the message.

Once the message is sent successfully, you can check the customer’s inbox to confirm receipt. This completes the integration process using Pabbly Connect to send messages to Facebook leads automatically.


Conclusion

This tutorial demonstrated how to use Pabbly Connect to automate sending messages to Facebook leads automatically. By connecting Facebook Lead Ads with Gupshup, you can enhance customer engagement efficiently.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.