Learn how to automate sending marketing emails to new Instagram leads using Pabbly Connect. Step-by-step tutorial on integrating Instagram and Gmail. Discover hidden automation capabilities within your existing tools. This guide shows you how to connect your essential applications and permanently eliminate redundant manual processes.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Instagram Lead Automation

To send marketing emails to every new Instagram lead, you need to access Pabbly Connect. Start by visiting Pabbly.com/connect in your browser. This will direct you to the Pabbly Connect homepage, where you’ll find options to sign in or sign up.

If you are a new user, click on ‘Sign Up Free’ to create an account and receive 100 free tasks every month. Existing users can simply sign in. After signing in, navigate to the Pabbly apps window and select Pabbly Connect to access the dashboard.


2. Creating a Workflow in Pabbly Connect

Once you are in Pabbly Connect, click on the ‘Create’ button to start a new workflow. You will be presented with options for the workflow builder. Choose the new beta version for a modern experience by clicking on the ‘Select’ button.

  • Name your workflow: ‘Send Marketing Emails to Every New Instagram Lead Using AI’.
  • Select a folder for your workflow, such as ‘Automations’.
  • Click the ‘Create’ button to finalize your workflow setup.

Your workflow is now successfully created in Pabbly Connect. The next step is to set up the trigger for your automation.


3. Setting Up the Instagram Lead Trigger

In order to send marketing emails, you need to define a trigger in Pabbly Connect. Select ‘Instagram Lead Ads’ as your trigger app and choose ‘New Lead Instant’ as the event. Click on ‘Connect’ to establish a new connection.

  • Select ‘Add New Connection’ if you haven’t connected your Instagram account yet.
  • Choose your Instagram account linked to your Facebook page.
  • Grant necessary permissions to Pabbly Connect.

After connecting, you will need to select the Facebook page and the lead form associated with your Instagram ads. This allows Pabbly Connect to capture leads from the specified form.


4. Generating Personalized Emails Using AI

After setting up your trigger, the next step is to generate a personalized email for each lead using an AI tool, such as Gemini. In Pabbly Connect, select Gemini as your application and choose ‘Generate Content’ as the event.

Connect to Gemini by adding your API key from Google AI Studio. Input a relevant prompt for the AI to create a personalized email. Map the lead’s name dynamically using the data from the trigger step.

Once the email content is generated, you can proceed to the next action step in your Pabbly Connect workflow.


5. Sending Emails via Gmail Using Pabbly Connect

To send the generated email to your leads, select Gmail as your action app in Pabbly Connect and choose ‘Send Email’ as the action event. Click on ‘Connect’ and sign in with your Google account to establish the connection.

Set the sender name to your brand name. Map the recipient email address using the lead’s email from the trigger step. Enter a subject line like ‘Thanks for Reaching Out to Digital Dynamics’.

Finally, click on ‘Save and Send Test Request’ to verify that the email is sent successfully. Your leads will now receive personalized marketing emails automatically through Pabbly Connect.


Conclusion

In this tutorial, we explored how to use Pabbly Connect to automate the process of sending marketing emails to every new Instagram lead. By setting up triggers and actions in Pabbly Connect, you can efficiently manage your marketing efforts with minimal manual effort. This integration not only saves time but also enhances your engagement with potential customers.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.