Recover Abandoned Carts with WhatsApp Discounts

Learn how to recover abandoned carts by sending WhatsApp discounts using Pabbly Connect. Follow our step-by-step tutorial for seamless integration with WooCommerce. Explore efficient methods for automating routine tasks with clear, concise instructions suited for both newcomers and experienced professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Cart Recovery

To recover abandoned carts using WhatsApp discounts, you first need to access Pabbly Connect. Start by visiting Pabbly Connect’s website and either sign in or create a new account. New users receive 100 free tasks every month, which can help you start building your automation workflows.

Once logged in, navigate to the dashboard. Click on the ‘Create Workflow’ button to initiate your cart recovery process. You will be prompted to choose between the new beta version or the classic version of the workflow builder. Select your preferred option to continue.

2. Setting Up WooCommerce as the Trigger Application

In this step, we will set up Pabbly Connect to trigger whenever a cart is abandoned in WooCommerce. Click on the plus button to add a trigger application and search for WooCommerce. Select it as your trigger application.

• Select the event ‘New Cart Abandonment’ to track abandoned carts.
• Connect your WooCommerce account by copying the webhook URL provided by Pabbly Connect.
• In WooCommerce, navigate to settings and enable tracking for cart abandonment.

After pasting the webhook URL in WooCommerce settings, click on ‘Trigger Sample’ to send a test response to Pabbly Connect. This confirms the connection is established and ready to capture cart abandonment events.

3. Configuring WhatsApp as the Action Application

Next, we will configure WhatsApp to send discount messages through Pabbly Connect. Click the plus button again to add an action application and search for ‘WhatsApp Cloud API’. Select it to set up your action.

• Choose the event to send a text message.
• Create a new connection by entering the required token, phone number ID, and WhatsApp Business Account ID.
• Make sure to map the recipient’s mobile number and the message details dynamically.

Dynamic mapping allows you to personalize the message for each customer. For example, include their name, the coupon code, and a link to complete their order.

4. Adding Delay and Filter to the Workflow

To ensure the WhatsApp message is sent after a specific period, we will add a delay in Pabbly Connect. Click the plus button and select ‘Delay’ as your next action.

Choose the delay duration, setting it to one hour. After the delay, add a filter to check if the cart status is ‘abandoned’.

This filter ensures that messages are only sent to customers who have indeed abandoned their carts. By clicking the ‘Save and Test Request’ button, you confirm that the delay and filter are set correctly.

5. Finalizing Your Cart Recovery Workflow

The final step in your automation is to test the entire workflow. After setting up the trigger, action, delay, and filter, ensure everything is connected properly. Click on ‘Save and Send Test Request’ to see if the WhatsApp message is delivered successfully.

If the test is successful, your workflow is ready to go live! This automation will send a WhatsApp message with a discount to customers who abandon their carts after one hour, helping you recover lost sales efficiently using Pabbly Connect.

Conclusion

In this tutorial, we demonstrated how to recover abandoned carts using WhatsApp discounts with Pabbly Connect. By following these steps, you can automate your cart recovery process and enhance customer engagement effectively.