Never Miss a Lead: Auto-Add to Your CRM Instantly

Learn how to automatically add leads from Google Ads to your CRM using Pabbly Connect. Follow this step-by-step tutorial to streamline your lead management process.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for CRM Integration

To start the process of automatically adding leads to your CRM, you need to access Pabbly Connect. If you are an existing user, simply log in to your dashboard. For new users, open a new tab and navigate to pabbl.com/connect. Click on the ‘Sign Up for Free’ button in the top right corner to create an account and explore the platform.

Once logged in, you will be welcomed with a dashboard where you can access the workflow builder. This is where the automation magic happens. You can utilize the free plan to add up to 100 leads each month, making it an excellent opportunity to test Pabbly Connect before deciding to subscribe. Remember, a discount coupon is available for video viewers for future subscriptions.

2. Creating a Trigger for Google Ads in Pabbly Connect

Now that you are in the workflow builder of Pabbly Connect, it’s time to set up the trigger. Click on the ‘Add Trigger’ button. In the application search bar, type and select ‘Google Ads’. For the event, choose ‘New Lead Form Entry’ and click on ‘Connect’. This will generate a webhook URL that you will use to connect Google Ads with Pabbly Connect.

• Search for ‘Google Ads’ in the trigger application.
• Select ‘New Lead Form Entry’ as the event.
• Copy the generated webhook URL.

Next, navigate to your Google Ads campaign where you have set up your lead form. In the lead delivery settings, paste the copied webhook URL into the designated field. This establishes a connection between Google Ads and Pabbly Connect, allowing you to capture leads automatically.

3. Testing the Webhook Connection in Pabbly Connect

After setting up the webhook in Google Ads, it’s essential to test the connection. In the Google Ads lead form settings, send test data to ensure everything is functioning correctly. Click on ‘Send Test Data’ in Google Ads, and Pabbly Connect will capture this test lead response.

You should see the captured data in your Pabbly Connect workflow, including fields like phone number, email, first name, and last name. This confirms that the integration is working correctly. If you wish to create this automation for real leads, you can wait for actual lead responses or continue testing with the test lead data.

4. Adding HubSpot CRM as the Action in Pabbly Connect

With the trigger successfully set up, it’s time to add an action step. Click on ‘Add New Action Step’, search for ‘HubSpot CRM’, and select it. For the event, choose ‘Create a Contact’ and click on ‘Connect’. If you have previously connected HubSpot with Pabbly Connect, select the existing connection; otherwise, click on ‘Add New Connection’.

• Select ‘Create a Contact’ as the action event.
• Choose to connect to your HubSpot CRM account.
• Grant necessary permissions for Pabbly Connect to access your HubSpot account.

Once connected, map the lead details from the previous step into the required fields in HubSpot CRM. This mapping process allows you to dynamically insert lead data, ensuring that every new lead is added to your CRM without manual entry.

5. Finalizing and Testing the Integration in Pabbly Connect

After mapping all necessary fields such as email, phone number, first name, and last name, click on ‘Save and Send Test Request’. This action will create a new contact in your HubSpot CRM using the test lead data. You should receive a confirmation response indicating that the contact was successfully created.

To verify, refresh your HubSpot CRM dashboard, and you will see the new contact listed with the correct information. This confirms that your automation is complete. Now, every time a new lead is generated from Google Ads, Pabbly Connect will automatically create a new contact in HubSpot CRM without any manual work required.

Conclusion

By following this tutorial, you can seamlessly integrate Google Ads with your CRM using Pabbly Connect. This automation ensures that you never miss a lead, as new contacts are added instantly. Try Pabbly Connect today to streamline your lead management process and enhance your business efficiency.