Integrating IndiaMART and Google Chat Using Pabbly Connect: A Step-by-Step Guide

Learn how to integrate IndiaMART with Google Chat using Pabbly Connect to automate lead notifications. Follow this detailed tutorial for seamless integration. Learn to create powerful connections between your critical applications without requiring specialized programming knowledge or extensive technical background.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating IndiaMART with Google Chat, you first need to access Pabbly Connect. This platform allows you to automate notifications for new leads generated through IndiaMART.

After navigating to the Pabbly Connect website, existing users can sign in. If you are new, you can easily sign up for free, which includes 100 free tasks every month. Once logged in, you will see the dashboard where you can start creating your workflow.

2. Creating a Workflow in Pabbly Connect

To create a workflow in Pabbly Connect, click on the ‘Create Workflow’ button located at the top right corner of the dashboard. This will open a dialog box for naming your workflow.

• Enter the workflow name as ‘Notify Team on Google Chat for IndiaMART Leads’.
• Select the folder where you want to save this workflow.
• Click on the ‘Create’ button to finalize the workflow setup.

After creating the workflow, you will see two sections: trigger and action. The trigger is the event that starts the automation, while the action is what happens as a result of that trigger.

3. Setting the Trigger for IndiaMART

For the trigger application, select IndiaMART in Pabbly Connect. The trigger event should be set to ‘New Leads’, which captures any new inquiries generated by potential clients.

Once you select the trigger, Pabbly Connect will provide you with a unique webhook URL. You need to copy this URL to connect IndiaMART to Pabbly Connect. Log into your IndiaMART account and navigate to the Lead Manager section.

• Go to ‘Import/Export Leads’.
• Select ‘Push API’ and enter the source name as ‘Pabbly’.
• Paste the webhook URL and save the details.

After saving, the webhook URL will be successfully added to your IndiaMART account, allowing Pabbly Connect to receive new lead notifications.

4. Testing the Integration with a Test Lead

To ensure that the integration is working, generate a test lead in your IndiaMART account. Log in and select a dummy product. Click on the ‘Contact Supplier’ button to create a new inquiry.

Fill in the required fields, including your business name, inquiry details, and submit the form. After submission, go back to your Pabbly Connect workflow and check if it captures the response from the test lead.

Verify that the query ID, lead name, and other details are captured. Ensure the details match your test inquiry.

If the details are correctly captured, your trigger setup is complete, and Pabbly Connect is successfully integrated with IndiaMART.

5. Setting the Action to Notify Google Chat

Now, set up the action in Pabbly Connect. Select Google Chat as your action application and choose ‘Create Message’ as the action event. This will send notifications to your Google Chat space whenever a new lead is generated.

For the action, you will need to enter the chat webhook URL from your Google Chat space. To obtain this, go to your Google Chat space, click on the settings arrow next to the space name, and select ‘Apps and Integrations’. Then, add a webhook and copy the URL provided.

Enter the message template for your notification, including lead details. Map the fields from the previous step to the message template.

Finally, click on ‘Save and Send Test Request’ to check if the notification is sent successfully to your Google Chat space. If everything is set up correctly, you will see the lead details in your chat, confirming that the automation is working as intended.

Conclusion

This tutorial demonstrated how to integrate IndiaMART with Google Chat using Pabbly Connect. By automating lead notifications, you can streamline communication with your team and respond to inquiries more efficiently. This integration can significantly enhance your business operations and help capture more opportunities.