Integrate Mailchimp with WordPress Using Pabbly Connect: A Step-by-Step Guide

Learn how to integrate Mailchimp with WordPress using Pabbly Connect and Fluent Forms for seamless email marketing automation. Revolutionize your productivity approach with just a few strategic clicks. Uncover professional methods for connecting applications and creating workflows that reclaim hours of your week.

Watch Step By Step Video Tutorial Below

1. Overview of Pabbly Connect for Mailchimp Integration

In this tutorial, we will explore how to use Pabbly Connect to integrate Mailchimp with WordPress via Fluent Forms. This integration allows you to automate the process of adding form submissions directly to your Mailchimp mailing list, enhancing your email marketing strategy.

To get started, you need to access Pabbly Connect. Sign up for a free account if you haven’t done so already. Pabbly Connect provides automation tasks that can help streamline your workflow without any coding knowledge required.

2. Creating a Workflow in Pabbly Connect

After logging into your Pabbly Connect account, navigate to the dashboard and click on the ‘Create Workflow’ button. Name your workflow something descriptive, like ‘WordPress to Mailchimp’. This naming convention helps you identify the workflow later.

Next, you’ll set up the trigger and action for your workflow. The trigger will be the form submission from Fluent Forms, and the action will be to add the submitted data to Mailchimp. Follow these steps:

• Click on ‘Create’ to proceed to the workflow page.
• Select Fluent Forms as the trigger app.
• Choose ‘New Form Submission’ as the trigger event.

Once selected, you will receive a webhook URL, which is essential for connecting Fluent Forms with Pabbly Connect. Copy this URL for the next steps.

3. Setting Up Fluent Forms in WordPress

Now, navigate to your WordPress dashboard. Locate the Fluent Forms plugin settings. Under ‘Settings’, find the ‘WP Webhooks’ option. Click on it to access the webhook settings for Fluent Forms.

In the WP Webhooks section, click on ‘Send Data’ and then select ‘Forms Submitted’. Here, you can add the webhook URL you copied from Pabbly Connect. Name this connection (e.g., ‘Mailchimp’) and paste the webhook URL in the designated field.

• Click on the ‘Add Webhook URL’ button.
• Access the settings for the newly created webhook.
• Select the forms you want to trigger this webhook.

After saving these settings, your Fluent Forms will now send submissions to Pabbly Connect whenever a form is filled out.

4. Testing the Integration with Pabbly Connect

To ensure everything is functioning correctly, perform a test submission on your WordPress site using the Fluent Forms. Fill out the form with dummy data and submit it. This action will trigger the webhook you set up.

Return to Pabbly Connect to see if the data from the form submission has been captured. If successful, you will see the details of the submission displayed in your workflow dashboard. This confirms that the connection between Fluent Forms and Pabbly Connect is working properly.

Check the captured data for accuracy. Ensure all fields are correctly populated.

Once you verify that the test data is captured, you can move to the next step of integrating with Mailchimp.

5. Connecting Mailchimp to Pabbly Connect

Now that your form submissions are being captured, it’s time to connect Mailchimp. In the action step of your Pabbly Connect workflow, search for Mailchimp and select it as the action app.

Choose the action event ‘Add Member with Custom Fields’. You will need to connect your Mailchimp account by providing the API key. To find your API key, log into Mailchimp, go to your profile, and navigate to the ‘Extras’ tab, where you can create a new API key.

Copy the API key and paste it into Pabbly Connect. Specify the audience list you want to add subscribers to. Map the fields from the webhook data to the appropriate Mailchimp fields.

After setting this up, click on ‘Save and Send Test Request’ to verify that a new member is added to your Mailchimp list. If successful, you will see the new contact appear in your Mailchimp dashboard.

Conclusion

Integrating Mailchimp with WordPress using Pabbly Connect and Fluent Forms streamlines your email marketing efforts significantly. By automating the process of adding new subscribers, you save time and enhance productivity. Follow the steps outlined in this tutorial to set up your integration and start leveraging the power of email marketing today.