Integrate LinkedIn Lead Gen Forms with Keap Using Pabbly Connect

Learn how to create or update Keap contacts from LinkedIn Lead Gen Forms leads using Pabbly Connect. Step-by-step tutorial for seamless integration. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Integration

To create or update Keap contacts from LinkedIn Lead Gen Forms leads, start by accessing Pabbly Connect. Visit the Pabbly website and sign in to your account. If you are a new user, you can sign up for free and receive 100 tasks to get started.

Once logged in, navigate to the Pabbly Connect dashboard. Here, you will find all your workflows. To initiate the integration process, click on the ‘Create Workflow’ button. This is where you will set up the connection between LinkedIn Lead Gen Forms and Keap using Pabbly Connect.

2. Create a New Workflow in Pabbly Connect

In this step, you will create a new workflow specifically for integrating LinkedIn Lead Gen Forms with Keap. Click on the ‘Create Workflow’ button and provide a name for your workflow, such as ‘Create or Update Keap Contact from LinkedIn Lead Gen Forms’. Select the appropriate folder for organization.

• Name your workflow clearly for easy identification.
• Select the folder where you want to save this workflow.

After naming your workflow, you will set a trigger event. The trigger will be set to ‘When this happens’ which indicates the event that will start the automation. In this case, select LinkedIn Lead Gen Forms as your trigger application. This is facilitated entirely through Pabbly Connect.

3. Set the Trigger for LinkedIn Lead Gen Forms

Next, you will configure the trigger to capture leads from LinkedIn. In the trigger settings, select the specific LinkedIn Lead Gen Form you want to monitor for new leads. This is crucial as it determines which leads will be sent to Keap.

Once you select the form, Pabbly Connect allows you to test the trigger. Perform a test submission on your LinkedIn Lead Gen Form to ensure that the connection is working. After testing, you should see a confirmation that the lead data has been received.

4. Create or Update Keap Contact Using Pabbly Connect

After confirming the trigger, it’s time to set up the action in Keap. Choose Keap as your action application and select the action event to ‘Create or Update Contact’. This step will ensure that each new lead from LinkedIn is either created as a new contact or updates an existing one.

• Select the email address field from the LinkedIn response to map to Keap.
• Map other fields such as first name and last name accordingly.
• Ensure all required fields in Keap are filled out from the LinkedIn data.

After mapping the fields, click on the ‘Save and Send Test Request’ button. This action will send the lead data to Keap and create or update the contact based on the provided information. This seamless integration is powered by Pabbly Connect.

5. Verify the Integration in Keap

To finalize the process, check your Keap account to verify that the new contact has been created or updated successfully. Navigate to the contacts section in Keap and look for the email address you submitted via LinkedIn Lead Gen Forms.

Using Pabbly Connect, you can streamline this entire process, ensuring that every lead is captured and managed effectively. If the contact appears as expected, your integration setup is complete and functioning correctly.

Conclusion

In this tutorial, we explored how to create or update Keap contacts from LinkedIn Lead Gen Forms leads using Pabbly Connect. This integration allows for efficient lead management, ensuring that every new lead is automatically processed into your Keap account, enhancing your workflow.