Integrate Google Ads Leads to Pipedrive Using Pabbly Connect

Learn how to seamlessly integrate Google Ads leads into Pipedrive using Pabbly Connect with this step-by-step tutorial. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To integrate Google Ads leads into Pipedrive, you first need to access Pabbly Connect. This platform allows you to automate workflows without any coding knowledge. Start by opening your web browser and navigating to the Pabbly Connect landing page by typing Pabbly.com/connect.

Once on the landing page, you will see options to either sign in or sign up for free. New users can click on the ‘Sign up for free’ button to create an account and explore the features of Pabbly Connect. Existing users should click ‘Sign In’ to access their accounts and begin setting up the integration.

2. Creating a New Workflow in Pabbly Connect

After signing into your account, you will be directed to the Pabbly Connect dashboard. Here, you need to click on the ‘Create Workflow’ button to start a new automation process. You can choose between the new workflow builder or the classic one, but it is recommended to use the new workflow builder for its modern interface. using Pabbly Connect

To proceed, enter a name for your workflow and select the appropriate folder for organization. After this, click the ‘Create’ button to access the workflow window, which consists of a trigger and action setup. The trigger will initiate the workflow when a new lead is received from Google Ads.

3. Setting Up Google Ads Trigger in Pabbly Connect

In this step, you will set up the Google Ads trigger within Pabbly Connect. Click on the ‘Add Trigger’ button and search for ‘Google Ads’. Select it and choose ‘Lead Form Entry’ as the event. After connecting, a webhook URL will be generated, which you will use to connect Google Ads to Pabbly Connect.

• Copy the webhook URL provided by Pabbly Connect.
• Open your Google Ads account and navigate to your lead form settings.
• Paste the webhook URL in the lead delivery options of your lead form.

Once the URL is pasted, send test data to verify the connection. When the test data is sent successfully, Pabbly Connect will capture the response, confirming the integration between Google Ads and Pabbly Connect.

4. Adding Pipedrive Action in Pabbly Connect

Next, you will add the action step to create a new person in Pipedrive whenever a lead is captured. Click on ‘Add New Action Step’, search for ‘Pipedrive’, and select it. Choose ‘Create a Person’ as the action event and connect your Pipedrive account with Pabbly Connect.

To establish this connection, you will need an API token from your Pipedrive account. Go to your Pipedrive profile, navigate to ‘Personal Preferences’, and then to ‘API’. Copy the token and paste it into Pabbly Connect. Once saved, you can start mapping the lead details from Google Ads to the corresponding fields in Pipedrive.

5. Mapping Data and Finalizing the Workflow

In this final step, you will map the lead details from Google Ads to Pipedrive using Pabbly Connect. This involves dynamically inserting data such as name, email, and phone number into the respective fields in Pipedrive. Mapping ensures that every new lead is correctly recorded in your CRM.

• Map the lead name, email address, and phone number from the captured response.
• Once all required fields are mapped, click ‘Save and Send Test Request’ to finalize the workflow.

After completing these steps, Pipedrive will automatically create a new person entry for each new lead captured from Google Ads. This seamless integration through Pabbly Connect ensures that your lead management process is efficient and automated.

Conclusion

By following this tutorial, you can effectively integrate Google Ads leads into Pipedrive using Pabbly Connect. This automation not only saves time but also enhances your lead management capabilities. Start using Pabbly Connect today to streamline your business processes!