Integrate Facebook Lead Ads with WhatsApp Using Pabbly Connect

Learn how to automate sharing your industrial equipment catalog via WhatsApp using Facebook Lead Ads with Pabbly Connect in a step-by-step tutorial. Discover hidden automation capabilities within your existing tools. This guide shows you how to connect your essential applications and permanently eliminate redundant manual processes.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Integration

To start automating your workflow, access Pabbly Connect by visiting the official website. This integration platform allows you to connect various applications seamlessly, including Facebook Lead Ads and WhatsApp.

Once on the site, you can either log in or create a free account. For new users, click on the green button labeled ‘Sign Up for Free’ to create your account in just a few minutes. After logging in, navigate to the Pabbly Connect dashboard to begin setting up your workflow.

2. Create a New Workflow in Pabbly Connect

After accessing your Pabbly Connect dashboard, you will need to create a new workflow. Click on the blue button labeled ‘Create New Workflow’ located at the top right corner. A pop-up will prompt you to name your workflow; enter a name such as ‘Facebook to WhatsApp’.

Now, click on the ‘Create’ button. This will take you to the workflow configuration page where you can set up triggers and actions to automate your processes.

• Enter a descriptive name for your workflow.
• Select the appropriate applications (Facebook Lead Ads and WhatsApp).

After naming your workflow, you’re ready to configure the trigger and action settings to integrate Facebook Lead Ads with WhatsApp using Pabbly Connect.

3. Integrate Facebook Lead Ads with Pabbly Connect

To set up the integration, select Facebook Lead Ads as your first application in Pabbly Connect. You will see an option to choose the trigger event; select ‘New Lead’ from the list. This action will trigger the workflow whenever a new lead is generated from your Facebook advertisement.

Next, you will need to connect your Facebook account to Pabbly Connect. Click on ‘Add New Connection’ and authorize the connection. Once connected, select the specific Facebook page and lead generation form you want to use.

• Choose your Facebook page where the lead ads are running.
• Select the lead generation form linked to your advertisement.

After completing these steps, save your settings in Pabbly Connect to ensure the integration is active and ready to capture leads.

4. Send WhatsApp Messages Using Pabbly Connect

The next step is to integrate WhatsApp through the 360 Dialog API. This is necessary because WhatsApp does not allow direct messaging without a third-party API. In Pabbly Connect, select 360 Dialog as the next application.

Choose the action event ‘Send Template Message’. You will then need to add a new connection by providing your 360 Dialog API key and domain. This information is crucial for authorizing the connection.

Generate your API key from your 360 Dialog account. Copy the domain provided during API key generation.

After entering these details and saving the connection, you will be able to map the specific message template that will be sent to your leads via WhatsApp.

5. Finalize the Workflow and Test the Integration

Once the WhatsApp integration is set up, you need to configure the message template that will be sent to the leads. In Pabbly Connect, select the appropriate message template that includes dynamic fields such as the recipient’s name and the brochure link.

After mapping the required fields, test the workflow to ensure everything is functioning correctly. Fill out the lead form associated with your Facebook ad and submit it. Check your WhatsApp account to verify that the automated message has been received.

By following these steps, you have successfully automated the process of sharing your industrial equipment catalog with potential customers via WhatsApp through Facebook Lead Ads using Pabbly Connect. This integration saves time and enhances customer engagement.

Conclusion

In this tutorial, we explored how to use Pabbly Connect to automate sharing your industrial equipment catalog with potential customers on WhatsApp via Facebook Lead Ads. By following these steps, you can streamline your customer engagement process effectively.