Watch Step By Step Video Tutorial Below





1. Accessing Pabbly Connect for Integration

To start the integration process, first access Pabbly Connect by visiting the Pabbly website. Sign in or create a new account to get started. If you are new, you can sign up for free and receive 100 tasks monthly to test the platform.

After logging in, navigate to the Pabbly apps page and select Pabbly Connect. This will take you to the dashboard where you can create and manage your workflows. Click on the “Create Workflow” button to begin setting up your integration.

2. Creating a New Workflow in Pabbly Connect

In the workflow creation section of Pabbly Connect, select the option to create a workflow from scratch. Name your workflow something descriptive, like “Instantly Send Google Ads Leads to Slack Channel”. Choose a folder for organization, such as “All Automations”, and click on “Create”.

Once your workflow is created, you will need to set a trigger application. This is where you will choose Google Ads as the trigger application. Here’s how to set it up:

  • Select Google Ads as the trigger application.
  • Choose the trigger event as “New Lead Form Entry”.
  • Connect your Google Ads account to Pabbly Connect by following the prompts.

Now that the trigger is set, you can proceed to configure the connection between Google Ads and Pabbly Connect.

3. Connecting Google Ads to Pabbly Connect

To connect Google Ads with Pabbly Connect, you will receive a webhook URL that acts as a bridge for communication. Copy this URL and navigate to your Google Ads account. In your lead form settings, locate the lead delivery options and paste the webhook URL into the designated field.

After pasting the URL, enter the required key and click on “Send Test” to ensure the connection is working. This will allow Google Ads to send lead details directly to Pabbly Connect. You should see a confirmation that the test data has been sent successfully.

4. Setting Up Slack Notifications with Pabbly Connect

Next, you need to configure the action application to send notifications to Slack. In your Pabbly Connect workflow, add a new action step and select Slack as the action application. Choose the action event as “Send Channel Message” and connect your Slack account.

While setting up the Slack connection, make sure to select the appropriate channel for notifications, such as “Google Ads”. You can customize the message format to include lead details. For example, craft a message that says, “Hello team, we have received a new lead from Google Ads: Name, Email, Phone, Company.” Use mapping to dynamically insert lead details into the message instead of entering them manually.

5. Testing the Integration for Success

After configuring both Google Ads and Slack, it’s crucial to test the entire workflow to ensure everything functions correctly. Click on “Save and Send Test Request” in your Pabbly Connect workflow. This will trigger the workflow and send a test message to your Slack channel.

Check your Slack channel to confirm that the message has been received. You should see the details of the test lead sent from Google Ads. If everything looks good, your integration is successfully set up! Now, every time you receive a new lead from Google Ads, your team will be notified instantly on Slack.

Conclusion

In this tutorial, we explored how to integrate Google Ads with Slack using Pabbly Connect. By automating lead notifications, you can ensure your team responds quickly to potential clients. This integration not only saves time but also enhances your team’s efficiency in managing leads.