I Automated Google Ads Lead Tracking for My E-commerce Business 🤯

Learn how to automate Google Ads lead tracking for your e-commerce business using Pabbly Connect. Follow this step-by-step guide to streamline your lead management process.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Google Ads Integration

To begin automating Google Ads lead tracking for your e-commerce business, you first need to access Pabbly Connect. Open a new tab and navigate to pabby.com/connect. Here, you will find options to sign in or sign up for free.

If you are a new user, sign up for free to explore the features of Pabbly Connect. After signing in, you will be directed to the Pabbly Apps section. Click on the ‘Access Now’ button to enter the Pabbly Connect dashboard.

2. Create a New Workflow in Pabbly Connect

Once you are in the Pabbly Connect dashboard, the next step is to create a new workflow. Click on the ‘Create Workflow’ button and select the option to ‘Create from Scratch.’ Choose the new beta version for the workflow builder.

For naming your workflow, use a descriptive title such as ‘I Automated Google Ads Leads Tracking for My E-commerce Business.’ You can also create a folder for better organization. After naming it, click on the ‘Create’ button. Your workflow will now be set up with two major steps: trigger and action.

3. Set Up Trigger for Google Ads

The first step in your workflow is to set up the trigger. Select Google Ads as your trigger application and choose the event as ‘New Lead Form Entry.’ This will ensure that whenever a new lead is generated through Google Ads, the trigger will activate.

To connect Google Ads with Pabbly Connect, click on the ‘Connect’ button. You will be provided with a webhook URL. Copy this URL and paste it into your Google Ads lead form campaign settings under the lead delivery option. This connection allows Pabbly Connect to capture lead data automatically.

4. Add Action to Google Sheets in Pabbly Connect

After setting up the trigger, the next step is to track lead data in Google Sheets. In your Pabbly Connect workflow, add an action step and select Google Sheets as your action application. Choose the event as ‘Add New Row.’Click on the ‘Connect’ button to link your Google Sheets account.

You will need to select the spreadsheet where you want to store the lead information. After selecting the spreadsheet, map the fields for name, email, and phone number based on the headers in your Google Sheets. This mapping ensures that when a new lead is captured, the data will automatically populate in the correct columns.

• Select the appropriate Google account linked to your spreadsheet.
• Choose the spreadsheet named ‘Leads Details’ for tracking.
• Map the fields for name, email, and phone number from the previous step.

Click on the ‘Save and Send Test Request’ button to ensure everything is working correctly. If successful, you will see that the lead information is added to your Google Sheets.

5. Conclusion: Streamline Your Lead Tracking with Pabbly Connect

By following these steps, you have successfully automated Google Ads lead tracking for your e-commerce business using Pabbly Connect. This integration allows you to save time and reduce errors while managing your leads efficiently.

Now, every time a new lead is generated through your Google Ads campaign, it will automatically be recorded in Google Sheets. This streamlined process not only enhances your lead management but also enables your sales team to act quickly on new leads, ensuring no opportunity is missed.

In summary, using Pabbly Connect for automating Google Ads lead tracking simplifies your workflow and improves your e-commerce business operations. Start utilizing this powerful integration today!