How to Track New Leads from Instagram Lead Ads in Google Sheets Using Pabbly Connect

Learn how to track new leads from Instagram Lead Ads in Google Sheets using Pabbly Connect. Follow our step-by-step tutorial for seamless integration. Build sophisticated automated workflows in less time than you think. This guide translates complex integrations into straightforward steps for immediate implementation.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Instagram Leads

To track new leads from Instagram Lead Ads, the first step is accessing Pabbly Connect. This powerful automation tool allows you to connect various applications seamlessly. Begin by visiting the Pabbly Connect website and signing up or logging in to your account.

Once logged in, navigate to the dashboard. Here, you will find the option to create a new workflow. This is where you will set up the integration between Instagram and Google Sheets using Pabbly Connect.

2. Creating a Workflow in Pabbly Connect

After accessing your dashboard, click on the ‘Create Workflow’ button to initiate the setup process. You will be prompted to choose between the new or classic workflow builder. Select the new workflow builder for a modern interface, then enter a name for your workflow and select a folder for organization.

• Click on ‘Create’ to open the workflow window.
• You will see options for setting triggers and actions.
• Triggers will start the workflow, while actions will execute tasks based on those triggers.

In this workflow, you will set Instagram Lead Ads as the trigger application. This integration is facilitated by Pabbly Connect, ensuring that every new lead from your Instagram ads is captured accurately.

3. Setting Up Instagram Lead Ads as a Trigger

To set up Instagram Lead Ads as your trigger, click on the ‘Add Trigger’ button within your workflow. Search for and select ‘Instagram Lead Ads’ as your application. For the event, choose ‘New Lead Instant’ to ensure you capture leads in real-time.

Next, click on ‘Connect’. If you have previously connected your Instagram account to Pabbly Connect, select the existing connection. Otherwise, create a new connection by logging into your Facebook account, which is necessary since Instagram ads are managed through Facebook.

• Select the relevant Facebook account linked to your Instagram.
• Choose the specific Facebook page and lead form you are using for your ads.
• Click ‘Save and Send Test Request’ to capture the lead data.

With Pabbly Connect, you ensure that every new lead generated on Instagram is automatically tracked and can be processed further.

4. Adding Google Sheets as an Action Step

Once the Instagram trigger is set, it’s time to add Google Sheets as your action application. Click on the ‘Add New Action Step’ button and select ‘Google Sheets’ from the application list. Choose the event as ‘Add New Row’ to insert lead details into your spreadsheet.

Click on ‘Connect’ to establish a connection with Google Sheets. If a connection already exists, select it; otherwise, create a new connection by signing in with your Gmail account. Allow Pabbly Connect the necessary permissions to access your Google Sheets.

Select the specific spreadsheet and worksheet where lead data will be stored. Map the lead data fields from Instagram to the corresponding columns in Google Sheets. Click ‘Save and Send Test Request’ to verify the integration.

This step is crucial as it allows Pabbly Connect to dynamically insert new lead information directly into your Google Sheets, streamlining your lead tracking process.

5. Finalizing the Integration and Testing

Now that you have set up both the trigger and action, it’s essential to finalize the integration. Ensure that all mappings are correctly set, and then click on ‘Save and Send Test Request’ to test the entire workflow.

After submitting a test lead through your Instagram Lead Ads form, check your Google Sheets to confirm that the lead details have been captured accurately. This real-time tracking of leads is made possible by Pabbly Connect, which automates the entire process without manual intervention.

Once everything is confirmed to be working correctly, you can activate the workflow. From now on, every new lead generated from Instagram ads will automatically populate in your Google Sheets, simplifying your lead management process.

Conclusion

In this tutorial, we explored how to track new leads from Instagram Lead Ads in Google Sheets using Pabbly Connect. By following the outlined steps, you can automate the lead tracking process efficiently. This integration not only saves time but also enhances your lead management capabilities, allowing you to focus on growing your business.