Learn how to automate WhatsApp messages to Facebook leads for the cement industry using Pabbly Connect. Step-by-step guide for seamless integration. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below


1. Using Pabbly Connect to Automate WhatsApp Messages

In this section, we will explore how to use Pabbly Connect to send WhatsApp messages to Facebook leads in the cement industry. Start by accessing the Pabbly Connect website and signing in to your account. If you’re a new user, you can sign up for free and get 100 tasks each month.

Once logged in, you will see the Pabbly apps window. Click on Pabbly Connect to access the dashboard. From here, you will create a workflow that automates the process of sending WhatsApp messages to your leads generated from Facebook ads.


2. Creating a Workflow in Pabbly Connect

To create a workflow, click on the ‘Create Workflow’ button in the top right corner. A dialog box will appear, prompting you to enter a name for your workflow. Name it something relevant, like ‘PTI Simmons Facebook Leads to WhatsApp Message’. Select a folder to save the workflow in, or create a new one if needed. using Pabbly Connect

  • Click on the ‘Create’ button to finalize your workflow.
  • You will now see two windows: Trigger and Action.

The Trigger window is where you will set up the event that starts the automation. Click the arrow to choose your trigger application, which will be Facebook Lead Ads. After selecting it, choose the trigger event as ‘New Lead Instant’ to capture leads as they come in.


3. Connecting Facebook Lead Ads to Pabbly Connect

After setting the trigger, click on the ‘Connect’ button to link your Facebook Lead Ads with Pabbly Connect. A new window will prompt you to add a new connection. If you are already logged into your Facebook account, this process will be straightforward.

Once connected, select the Facebook page you are using for your cement business and the lead form associated with it. Click on ‘Save and Send Test Request’ to ensure that the connection is working properly. You will see a message indicating that it is waiting for a webhook response.

  • Generate a test lead using Facebook’s Lead Ads Testing Tool.
  • Fill in the required details like name, email, and phone number.

After submitting the test lead, check Pabbly Connect to see if the response has been captured successfully. This confirms that Facebook Lead Ads and Pabbly Connect are integrated correctly.


4. Setting Up WhatsApp Cloud API in Pabbly Connect

Next, you will set up the action step to send WhatsApp messages. Click the arrow in the Action window and select WhatsApp Cloud API as your action application. Choose the action event as ‘Send Template Message’. This allows you to send a pre-defined message template to your leads.

To connect WhatsApp Cloud API with Pabbly Connect, click on ‘Connect’. Enter the required details such as the temporary access token, phone number ID, and WhatsApp business account ID from your WhatsApp Cloud API setup.

Ensure you have the correct template name set up in WhatsApp Cloud API. Map the recipient’s mobile number from the previous trigger step.

After mapping the details, click on ‘Save and Send Test Request’. If successful, you will see a confirmation that the message has been accepted, indicating that your setup is complete.


5. Testing the Integration Between Facebook Leads and WhatsApp

Now it’s time to test the entire integration. Go back to the Lead Ads Testing Tool and delete the existing test lead to create a new one. Ensure you refresh the page after deletion to avoid any errors.

Fill in the form again with new details and submit it. Check your WhatsApp for the message sent by Pabbly Connect. You should receive a WhatsApp message that says, ‘Hello [Name], thank you for showing interest in our offerings.’ This confirms that the integration is working as intended.

By following these steps, you have successfully set up an automation process that sends WhatsApp messages to leads generated through Facebook ads for your cement industry. This automation not only saves time but also improves communication with potential customers.


Conclusion

In this tutorial, we explored how to use Pabbly Connect to automate sending WhatsApp messages to Facebook leads in the cement industry. By following the steps outlined, you can easily set up this integration and enhance your lead management process.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.