How to Send New Product Launch Messages on WhatsApp Using Pabbly Connect

Learn how to automate sending new product launch messages on WhatsApp using Pabbly Connect. Step-by-step tutorial with Google Sheets integration. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To begin the process of sending new product launch messages on WhatsApp, access Pabbly Connect. This automation tool allows you to seamlessly connect various applications, including Google Sheets and WhatsApp Cloud API.

Start by signing up for a free account on the Pabbly Connect website. Once registered, log in to your dashboard and create a new workflow. This is where you will set up the automation to send promotional messages to your customers.

2. Creating the Workflow in Pabbly Connect

After accessing your Pabbly Connect dashboard, click on the ‘Create Workflow’ button. You can name your workflow something like ‘Send Product Launch Messages’. This name will help you identify the workflow later.

Next, you will set up a trigger event. Choose Google Sheets as your trigger application and select the event ‘New or Updated Row’. This means that whenever you add a new product launch event in your Google Sheet, it will trigger the workflow.

• Select Google Sheets as the trigger application.
• Choose the trigger event ‘New or Updated Row’.
• Copy the webhook URL provided by Pabbly Connect.

Once you have set the trigger, follow the instructions to connect your Google Sheets with Pabbly Connect. This step is crucial as it allows the automation to capture the data from your spreadsheet.

3. Setting Up Google Sheets for Customer Details

Now that you have set up the trigger in Pabbly Connect, it’s time to prepare your Google Sheets. Create a new sheet to enter customer details, including their names and WhatsApp numbers, alongside the product launch details.

Make sure to format the spreadsheet correctly. The first row should contain headers like ‘Customer Name’, ‘WhatsApp Number’, ‘Product Name’, ‘Event Venue’, and ‘Launch Date’. This organization is essential for the automation to work effectively.

• Create a new Google Sheet for customer details.
• Use headers: Customer Name, WhatsApp Number, Product Name, Event Venue, Launch Date.
• Ensure all customer details are filled accurately.

After entering the details, your Google Sheets will be ready to communicate with Pabbly Connect. This setup will allow the automation to send messages to each customer listed.

4. Connecting to WhatsApp Cloud API

Next, you will connect Pabbly Connect with WhatsApp Cloud API to send the actual messages. In your workflow, add a new action step and select WhatsApp Cloud API as the application.

Choose the action event ‘Send Template Message’. You will need to provide your WhatsApp business number and the permanent access token to establish this connection. This step is critical for ensuring that your messages are sent correctly via WhatsApp.

Select WhatsApp Cloud API as the action application. Choose ‘Send Template Message’ as the action event. Input your WhatsApp business number and access token.

Once the connection is established, you can map the customer details from your Google Sheets to the message template fields in WhatsApp. This will personalize the messages sent to each customer during the product launch.

5. Automating Message Sending via Pabbly Connect

Finally, you are ready to automate the sending of product launch messages. With your workflow set up in Pabbly Connect, every time you add a new row in your Google Sheet, the automation will trigger and send messages to all customers listed.

Test the workflow by adding a new product launch entry in Google Sheets. Check your WhatsApp to confirm that the message is sent correctly. This automation saves you time and ensures that all your customers receive timely updates about new product launches.

To summarize, Pabbly Connect streamlines the entire process, allowing you to focus on your product while it handles customer communications efficiently.

Conclusion

Using Pabbly Connect, you can easily automate sending new product launch messages on WhatsApp by integrating Google Sheets and WhatsApp Cloud API. This tutorial has provided a step-by-step guide to streamline your communication process.

By following these steps, you can ensure that your customers are always informed about new products, enhancing your outreach and marketing efforts.