How to Import Google Analytics Data to Airtable Using Pabbly Connect

Learn how to import Google Analytics data to Airtable seamlessly using Pabbly Connect. Follow this step-by-step guide for a smooth integration process. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Google Analytics to Airtable Integration

To begin the process of importing Google Analytics data into Airtable, first, access Pabbly Connect. This platform serves as the central automation tool that facilitates the integration between Google Analytics and Airtable.

Visit the Pabbly Connect website and either sign up for a new account or log in if you already have one. Once logged in, navigate to the dashboard where you can create a new workflow for your integration.

2. Creating a Workflow in Pabbly Connect

Once you are on the Pabbly Connect dashboard, click on the ‘Create Workflow’ button. Name your workflow something descriptive, such as ‘Google Analytics to Airtable’. This helps in identifying the workflow later. using Pabbly Connect

In this workflow, you have two main components: the trigger and the action. The trigger is what initiates the workflow, while the action is what happens as a result. Here, you will set up a trigger to pull data from Google Analytics every day.

• Click on the ‘Create Workflow’ button.
• Name your workflow (e.g., ‘Google Analytics to Airtable’).
• Set up the trigger for daily data retrieval.

After naming your workflow, you will be prompted to set your trigger. Select the ‘Schedule’ app from the trigger options, which allows you to set a specific time for the integration to run each day.

3. Setting Up the Trigger for Google Analytics

In the trigger setup, select the ‘Schedule’ option in Pabbly Connect. This feature allows you to specify how often you want the integration to run. Choose ‘Every Day’ and set the time for the workflow to execute.

For instance, if you want the data to be pulled at 10 AM every day, select that time. After setting this up, click ‘Save’ to confirm your trigger settings. This ensures that your Google Analytics data is fetched automatically each day at the specified time.

• Select ‘Schedule’ as the trigger app.
• Choose ‘Every Day’ for the frequency.
• Set the time for data retrieval (e.g., 10 AM).

With the trigger configured, the next step is to set up the action that will fetch the analytics data from Google Analytics using Pabbly Connect.

4. Fetching Data from Google Analytics

In the action window of your workflow, search for and select ‘Google Analytics’. This is where you specify what data you want to import into Airtable. Choose the action event as ‘Run Report’ and connect your Google Analytics account. using Pabbly Connect

To connect your account, click on ‘Connect with Google Analytics’ and select your account from the list. After selecting your account, you will be prompted to provide your property ID, which can be found in your Google Analytics account under the property settings.

Select ‘Run Report’ as the action event. Connect your Google Analytics account. Enter your property ID from Google Analytics.

After entering the property ID, you will need to specify the date range for the data you wish to import. For daily imports, set both the start date and end date to ‘yesterday’. This allows you to pull the most recent data available.

5. Sending Data to Airtable

After successfully fetching the data from Google Analytics, the next step is to send this data to Airtable. In the action step, choose ‘Airtable’ and select ‘Create Record’ as the action event. Connect your Airtable account by entering your API key, which you can find in your Airtable account settings.

Once connected, select the base and table where you want to store the Google Analytics data. Map the fields from the Google Analytics response to the corresponding fields in your Airtable table. This includes metrics like active users, bounce rate, sessions, and conversions.

Choose ‘Create Record’ as the action event in Airtable. Enter your Airtable API key to connect. Map Google Analytics metrics to Airtable fields.

Finally, test the integration to ensure that the data is being sent correctly. Once confirmed, your workflow is complete, and you will have a seamless automation process through Pabbly Connect that imports Google Analytics data into Airtable daily.

Conclusion

In this tutorial, we explored how to use Pabbly Connect to automate the import of Google Analytics data into Airtable. By following the steps outlined, you can easily set up a daily import process that saves time and enhances data accessibility. This integration allows you to maintain a record of your analytics data without the hassle of manual entry, making your workflow more efficient.