Learn how to automate the detection of urgent customer complaints in real-time using Pabbly Connect, Google Forms, and AI tools. Follow our step-by-step tutorial! Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Automation

To start automating the detection of urgent customer complaints, access Pabbly Connect by navigating to Pabbly.com/connect in your browser. This platform provides a seamless way to integrate multiple applications without the need for coding.

If you are a new user, click on the ‘Sign up for free’ button to create an account. Existing users can simply log in. Once logged in, you will be directed to the Pabbly Connect dashboard where you can create new workflows.


2. Creating a Workflow in Pabbly Connect

After accessing your Pabbly Connect dashboard, click on the ‘Create Workflow’ button. You will be prompted to name your workflow; for this automation, name it ‘Detect Urgent Customer Complaints with AI in Real-Time.’ Select the appropriate folder for organization.

In your workflow, the first step is to set a trigger that initiates the automation. Choose Google Forms as your trigger application, and select the event ‘New Response Received’. This will ensure that every time a customer submits a complaint, it triggers the workflow.

  • Select Google Forms as the trigger application.
  • Choose the event ‘New Response Received’.
  • Link your Google Form to Pabbly Connect using the provided webhook URL.

After linking the Google Form, every new complaint will automatically flow into Pabbly Connect, setting the stage for further processing.


3. Integrating OpenAI for Complaint Analysis

Next, you need to analyze the complaints using OpenAI. In your Pabbly Connect workflow, add an action step and select OpenAI as the application. Choose the action event that allows you to analyze the complaint data.

Before proceeding, ensure you are logged into your OpenAI account. You will need to create a new connection using your OpenAI API key. Once connected, set up the prompt for OpenAI to analyze the complaint based on the data received from Google Forms.

  • Select OpenAI as the action application.
  • Use a prompt that instructs OpenAI to classify the complaint as urgent or not.
  • Map the complaint details dynamically to ensure accurate analysis.

This integration allows Pabbly Connect to leverage AI for real-time analysis, ensuring urgent complaints are identified swiftly.


4. Notifying the Team via Google Chat

Once OpenAI has analyzed the complaint, the next step is to notify your team via Google Chat. Add another action step in your Pabbly Connect workflow and select Google Chat as the application. Choose the action event to send a message.

To set this up, you will need to create a webhook URL in your Google Chat space. This URL will be used to send notifications directly to your team whenever a new complaint is detected. Make sure to include all relevant details in your message, such as the customer’s name, complaint summary, and urgency level.

Create a webhook URL in Google Chat. Map the message fields to include customer details and urgency level. Test the setup to ensure messages are sent correctly.

With this integration, Pabbly Connect ensures that your team is immediately informed of urgent complaints, allowing for prompt action and resolution.


5. Conclusion: Automating Customer Complaint Detection

In this tutorial, we explored how to automate the detection of urgent customer complaints using Pabbly Connect, Google Forms, OpenAI, and Google Chat. By setting up these integrations, businesses can streamline their customer support processes and respond to urgent issues more effectively.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.

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With Pabbly Connect, the entire workflow from complaint submission to team notification is automated, ensuring that no urgent complaint goes unnoticed. Implement this system to enhance your customer service efficiency and satisfaction.


By following these steps, you can replicate this automation for your business needs. Start using Pabbly Connect today to optimize your customer complaint management!