How to Create or Update Mailercloud Subscriber for Facebook Lead Ads Using Pabbly Connect

Learn how to automate the creation or updating of Mailercloud subscribers from Facebook Lead Ads using Pabbly Connect in this detailed tutorial. Transform complex automation concepts into accessible, actionable steps that eliminate unnecessary manual work while maximizing existing application capabilities.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Integration

To start integrating Facebook Lead Ads with Mailercloud, you need to access Pabbly Connect. This platform allows you to create automated workflows that connect various applications seamlessly. Begin by visiting the Pabbly Connect website and signing in or signing up for a free account.

Once you are logged in, you will be directed to the Pabbly Connect dashboard, where you can create a new workflow. This is the foundation for automating the subscriber creation process from Facebook Lead Ads into Mailercloud.

2. Create a New Workflow in Pabbly Connect

After accessing Pabbly Connect, the next step is to create a new workflow. Click on the ‘Create Workflow’ button located at the top right corner of the dashboard. In the dialog box that appears, name your workflow appropriately, such as ‘Create or Update Mailercloud Subscriber for Facebook Lead Ads Lead’.

• Choose a specific folder to save your workflow, such as ‘Facebook Lead Ads’.
• Click on the ‘Create’ button to finalize your workflow creation.

This sets the stage for defining the trigger and action that will automate the process of adding new subscribers to Mailercloud whenever a lead is generated from Facebook Lead Ads.

3. Set Up Trigger for Facebook Lead Ads

In this section, you will configure the trigger for your workflow using Pabbly Connect. Select Facebook Lead Ads as your trigger application, and then choose the event as ‘New Lead Instant’. This ensures that every time a new lead is generated, the workflow will be activated automatically.

Next, click on the ‘Connect’ button to establish a connection with your Facebook account. If you have not connected previously, select ‘Add New Connection’ and follow the prompts to authorize Pabbly Connect to access your Facebook Lead Ads account.

4. Test Lead Generation for Automation

After setting up the trigger, it’s time to test the integration using Pabbly Connect. Utilize the Facebook Lead Ads testing tool to generate a test lead. Fill out the form with dummy data and submit it. This action will trigger the workflow you have set up.

• Select your Facebook Page and the lead form you created earlier.
• Submit the test lead to see if it reflects in Pabbly Connect.

Check the Pabbly Connect dashboard for a successful response indicating that the test lead was received, confirming that the trigger is functioning correctly.

5. Connect Mailercloud to Pabbly Connect

Now, it’s time to set up the action step in your workflow. Select Mailercloud as your action application in Pabbly Connect. Choose the action event as ‘Create or Update Subscriber’. This allows you to add the new lead as a subscriber in your Mailercloud account.

To connect Mailercloud, click on the ‘Connect’ button and enter your API key. You can find this API key in your Mailercloud account settings under the integration section. After pasting the API key into Pabbly Connect, select the appropriate list where you want to add the new subscriber.

Conclusion

In this tutorial, we demonstrated how to automate the process of creating or updating Mailercloud subscribers using Facebook Lead Ads with Pabbly Connect. This integration streamlines your email marketing efforts, ensuring that every new lead is captured and added to your email list without manual intervention. With these steps, you can enhance your lead management and improve engagement with potential customers.