How to Create or Update Keap Contact from Facebook Lead Ads Using Pabbly Connect

Learn how to seamlessly integrate Facebook Lead Ads with Keap using Pabbly Connect, capturing leads and updating contacts effortlessly. Explore efficient methods for automating routine tasks with clear, concise instructions suited for both newcomers and experienced professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To start automating the creation or updating of Keap contacts from Facebook Lead Ads, you first need to access Pabbly Connect. Open your browser and visit the Pabbly Connect website. If you are new, you can sign up for a free account, which provides 100 tasks per month.

Once on the landing page, click on the ‘Sign In’ button. After logging in, navigate to your dashboard where you will find various Pabbly applications. Click on ‘Access Now’ under Pabbly Connect to begin creating your workflow.

2. Creating a New Workflow in Pabbly Connect

In this step, you will create a new workflow to connect Facebook Lead Ads with Keap. Click the ‘Create Workflow’ button. You will be prompted to name your workflow—enter a descriptive name like ‘Create or Update Keap Contact from Facebook Lead Ads’ and select a folder to save it in. using Pabbly Connect

• Click on ‘Create’ to open the workflow window.
• Understand the trigger and action mechanism: triggers are events that start the workflow, while actions are the tasks performed as a result.
• Select ‘Facebook Lead Ads’ as your trigger application.

After selecting the trigger application, choose the trigger event as ‘New Lead’. This sets the workflow to activate whenever a new lead is captured through your Facebook Lead Ads.

3. Connecting Facebook Lead Ads to Pabbly Connect

Next, you need to connect your Facebook Lead Ads account to Pabbly Connect. Click on ‘Connect’ and select ‘Add New Connection’. You will see a blue button labeled ‘Connect with Facebook Lead Ads’. Click this button to initiate the connection process.

After clicking, you will be prompted to select your Facebook account. Choose your account and click ‘Continue’. Ensure that you authorize the connection, as this allows Pabbly Connect to access your Facebook Lead Ads data.

• Select the appropriate Facebook page associated with your lead ads.
• Choose the lead form you want to use for this automation.
• Click on ‘Send Test Request’ to ensure the connection is successful.

Once the test request is successful, Pabbly Connect will capture the lead details, which will be used in the next steps.

4. Updating or Creating a Keap Contact

Now that you have successfully connected Facebook Lead Ads to Pabbly Connect, the next step is to create or update a contact in Keap. Select ‘Keap’ as your action application and choose the action event as ‘Create or Update Contact’. Click on ‘Connect’ to link your Keap account.

Similar to the previous connection, you will need to authorize Pabbly Connect to access your Keap account. After successful authorization, you will be prompted to map the lead details from the previous step.

Map the email address from the lead details to the email field in Keap. Fill in other required fields like first name, last name, and phone number by mapping them accordingly. Select the option to check for duplicates based on the email address.

After mapping the necessary fields, click on ‘Save and Send Test Request’. This will create or update the contact in Keap with the lead details captured from Facebook Lead Ads.

5. Verifying Contact Creation in Keap

Once the test request is sent, you can verify that the contact has been created or updated in your Keap account. Open your Keap dashboard and refresh the contacts page. You should see the new contact listed with the details you entered from the lead form.

This seamless integration demonstrates how Pabbly Connect automates the lead capturing process, ensuring that your sales team can follow up with leads promptly. As soon as a new lead is received through Facebook Lead Ads, Pabbly Connect captures the details and updates your Keap account in real time.

To further test the workflow, you can repeat the lead submission process with different details and observe how Pabbly Connect handles the updates automatically. This will confirm that your automation is functioning correctly and efficiently.

Conclusion

In conclusion, using Pabbly Connect to integrate Facebook Lead Ads with Keap allows for efficient lead management. This automation ensures that every new lead is captured and updated in real time, enhancing your follow-up process. By following the steps outlined, you can streamline your lead generation efforts effectively.