How to Create or Update ActiveCampaign Contact on Gravity Forms Submission Using Pabbly Connect

Learn how to automate creating or updating ActiveCampaign contacts on Gravity Forms submissions using Pabbly Connect. Step-by-step tutorial included. Discover hidden automation capabilities within your existing tools. This guide shows you how to connect your essential applications and permanently eliminate redundant manual processes.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for ActiveCampaign and Gravity Forms Integration

To create or update an ActiveCampaign contact on Gravity Forms submission, we start by accessing Pabbly Connect. This powerful integration platform allows for seamless automation between different applications. First, visit the Pabbly Connect website and sign in to your account. If you’re new, you can sign up for free and get 100 tasks per month.

Once logged in, navigate to the Pabbly Connect dashboard. Here, you will find various Pabbly applications. Click on the ‘Access Now’ button under Pabbly Connect to begin the integration process. This will set the stage for automating your workflow between Gravity Forms and ActiveCampaign.

2. Creating a Workflow in Pabbly Connect

In this step, we will create a workflow that automates the process of adding contacts to ActiveCampaign from Gravity Forms submissions using Pabbly Connect. Click on the ‘Create Workflow’ button located in the top right corner of the dashboard. A dialog box will appear, prompting you to name your workflow.

• Name your workflow: ‘Create or Update ActiveCampaign Contact on Gravity Forms Submission’.
• Select a folder to save your workflow, such as ‘Gravity Forms Automations’.
• Click on the ‘Create’ button to finalize the workflow setup.

After creating the workflow, you will see two sections: Trigger and Action. The Trigger is the event that starts the automation, while the Action is the task that Pabbly Connect performs as a result. This setup is crucial for ensuring that every form submission is captured and processed correctly.

3. Setting Up the Trigger with Gravity Forms

Now, we will set up the Trigger in Pabbly Connect. Select ‘Gravity Forms’ as your Trigger application and choose the ‘New Response’ event. This means that every time a new form is submitted, it will trigger the automation to create or update a contact in ActiveCampaign.

After selecting the Trigger application, Pabbly Connect will provide you with a unique webhook URL. Copy this URL, as it will be used to connect Gravity Forms with Pabbly Connect. Next, navigate to your Gravity Forms setup and open the form you wish to integrate.

• Go to Settings and select the Webhook section.
• Click on ‘Add New’ and name it ‘New Form Entry’.
• Paste the copied webhook URL and set the request method to POST.
• Select JSON as the request format and save the settings.

After saving, ensure that the webhook URL is successfully added to your Gravity Forms settings. This connection allows Pabbly Connect to capture the form submissions as they occur.

4. Testing the Integration Between Gravity Forms and ActiveCampaign

With the connection established, it’s time to test the integration using Pabbly Connect. Go back to your Pabbly Connect workflow and scroll down to see the ‘Waiting for Webhook Response’ message. This indicates that Pabbly Connect is ready to capture data from Gravity Forms.

To perform a test submission, click on the preview button for your Gravity Forms setup. Fill in the required fields such as first name, last name, email, and phone number. Once completed, submit the form. You should see a confirmation message indicating that the form was submitted successfully.

First Name: New Last Name: Lead Email: [email protected] Phone: 1234567890

After submitting the form, return to your Pabbly Connect workflow. You should see that the response from the form submission has been successfully captured, confirming that Gravity Forms is correctly integrated with Pabbly Connect.

5. Setting Up the Action to Create or Update Contacts in ActiveCampaign

The final step involves setting up the Action in Pabbly Connect. Select ‘ActiveCampaign’ as your Action application and choose the ‘Create or Update Contact’ event. Click on the ‘Connect’ button to establish the connection to your ActiveCampaign account.

To connect ActiveCampaign, you will need to provide the API key and the URL from your ActiveCampaign account. Log in to ActiveCampaign, navigate to Settings, and then to the Developer section to find your API key and URL. Copy and paste these into the respective fields in Pabbly Connect.

Ensure to remove the ‘https://’ from the URL before saving. Map the fields from the Gravity Forms submission to the corresponding fields in ActiveCampaign. Select the list where the new contact should be added.

After mapping the fields, click on the ‘Send Test Request’ button. If successful, you will see a positive response indicating that the contact has been successfully created or updated in ActiveCampaign. Check your ActiveCampaign account to confirm that the new contact appears as expected.

Conclusion

In this tutorial, we demonstrated how to create or update ActiveCampaign contacts on Gravity Forms submission using Pabbly Connect. By automating this process, you can save time and ensure that all lead data is accurately captured in your email marketing system. This integration enhances your workflow efficiency and helps in better managing customer interactions.