How to Create Mailgun Member for Google Ads Lead Using Pabbly Connect

Learn how to automate the process of creating Mailgun members for Google Ads leads using Pabbly Connect. Follow these detailed steps to streamline your workflow.

Watch Step By Step Video Tutorial Below

1. Introduction to Pabbly Connect for Google Ads Leads

Pabbly Connect is a powerful automation tool that simplifies the process of integrating various applications. In this tutorial, we will explore how to create Mailgun members for Google Ads leads using Pabbly Connect. This integration allows you to automatically add new leads from Google Ads to your Mailgun account, streamlining your email marketing efforts.

By using Pabbly Connect, you can ensure that your leads are captured efficiently, enabling you to engage with potential customers promptly. This process helps in building a robust email list, allowing for timely follow-ups and personalized communications.

2. Creating a Workflow in Pabbly Connect

To begin, log into your Pabbly Connect account and navigate to the dashboard. Click on the ‘Create Workflow’ button located at the top right corner. You will be prompted to name your workflow; for this integration, you can name it ‘Create Mailgun Member for Google Ads Lead’.

• Log into Pabbly Connect.
• Click on ‘Create Workflow’.
• Name your workflow appropriately.

After naming your workflow, select a folder to save it in. This helps in organizing your workflows efficiently. Once your workflow is created, you will need to set up a trigger, which is essential for the automation process.

3. Setting Up Google Ads Trigger in Pabbly Connect

In the next step, you will set the trigger application to Google Ads. This is crucial as it determines when the automation will be activated. Select ‘Google Ads’ as your trigger application and choose the event as ‘New Lead Form Entry’. This event will trigger the workflow whenever a new lead is captured through your Google Ads campaign.

Once you’ve selected the trigger event, Pabbly Connect will provide you with a webhook URL. This URL is vital for connecting your Google Ads account with Pabbly Connect. Copy this webhook URL and navigate to your Google Ads account to set up the lead form.

4. Configuring Google Ads Lead Form

In your Google Ads account, create a new lead form under your test campaign. Fill in the required fields such as name, phone number, email, and city. After setting up the form, locate the option for ‘Webhook Integration’ within the lead form settings.

• Create a new lead form in Google Ads.
• Select fields: name, phone number, email, city.
• Enter the webhook URL from Pabbly Connect.

Paste the copied webhook URL into the designated field and set a key name for the webhook. After configuring the lead form, send a test response to ensure that the integration is functioning correctly. This step verifies that Pabbly Connect is receiving data from your Google Ads lead form.

5. Integrating Mailgun with Pabbly Connect

Now that your Google Ads trigger is set up, the next step is to integrate Mailgun. In the action step of your workflow, select Mailgun as the action application and choose the event ‘Add New Mailing List Member’. This action will automatically add new leads from Google Ads into your Mailgun account.

To connect Mailgun with Pabbly Connect, you will need to provide your Mailgun API key, host, and domain name. Retrieve the API key from your Mailgun account under API security settings. Make sure to enter the correct details in the corresponding fields in Pabbly Connect.

Conclusion

In this tutorial, we demonstrated how to automate the process of creating Mailgun members for Google Ads leads using Pabbly Connect. By following these steps, you can ensure that your leads are captured and managed effectively, allowing for timely follow-ups and enhanced customer engagement. This integration not only streamlines your workflow but also maximizes your marketing efforts.