Learn how to integrate IndiaMART leads with MailerLite subscribers using Pabbly Connect. Step-by-step guide on automation and setup. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To create a MailerLite subscriber from IndiaMART leads, you need to access Pabbly Connect. Start by visiting the Pabbly website and signing in to your account. If you’re a new user, you can sign up for free and get 100 tasks every month.

Once logged in, navigate to your dashboard. Here, you will find various Pabbly applications. Click on Pabbly Connect to begin the integration process. This platform allows you to automate tasks between IndiaMART and MailerLite seamlessly.


2. Creating a Workflow in Pabbly Connect

After accessing Pabbly Connect, you need to create a new workflow for the integration. Click on the ‘Create Workflow’ button and give your workflow a name, such as ‘IndiaMART Automation’. Choose a suitable folder to save your workflow.

  • Select a name for your workflow.
  • Choose the folder for saving.
  • Click ‘Create’ to open the workflow window.

In the workflow window, you will set up a trigger and an action. For the trigger, select IndiaMART as the application and choose the event as ‘New Leads’. This setup allows Pabbly Connect to capture new leads from your IndiaMART account automatically.


3. Connecting IndiaMART Account

Next, you need to connect your IndiaMART account to Pabbly Connect. Click on the ‘Connect’ button and select ‘Add a New Connection’. You will be prompted to enter your CRM key.

To find your CRM key, log in to your IndiaMART account and go to the settings. Click on ‘Account Settings’ and then on ‘CRM API’. Here you can generate or copy your API key. Paste this key into Pabbly Connect and click ‘Save’. This step establishes a connection between your IndiaMART account and the workflow.


4. Setting Up MailerLite as Action Application

Now that your IndiaMART account is connected, it’s time to set up MailerLite as the action application within Pabbly Connect. Select MailerLite and choose the action event as ‘Create or Update Subscriber’. Click ‘Connect’ to proceed.

  • Choose MailerLite as your action application.
  • Select the action event to create or update a subscriber.
  • Connect your MailerLite account by entering the API token.

To obtain your API token, log in to MailerLite, navigate to ‘Integrations’ on the left sidebar, and generate a new token. Copy this token and paste it into Pabbly Connect. Click ‘Save’ to finalize the connection.


5. Mapping Data and Testing the Workflow

With both applications connected, you need to map the data from the IndiaMART lead to the MailerLite subscriber fields. In Pabbly Connect, you will see options to map fields such as email, name, city, and phone. Click on the mapping button to insert data from the previous step.

Ensure that all required fields are filled correctly. After mapping the necessary fields, click on ‘Save and Send Test Request’. If everything is set up correctly, you will receive a positive response indicating that a new subscriber has been created in MailerLite. You can verify this by checking your MailerLite subscribers list.


Conclusion

This tutorial demonstrated how to create a MailerLite subscriber from IndiaMART leads using Pabbly Connect. By following the steps outlined, you can automate the process of adding new leads as subscribers in MailerLite, enhancing your marketing efforts efficiently.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.