How to Create Instagram Reels Automatically with Pabbly Connect

Learn how to automate the creation and posting of Instagram Reels using Pabbly Connect with Google Sheets, Creator Mat, and more. Master proven automation processes with practical implementation examples and strategic recommendations you can apply immediately in your workflow.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Instagram Reels

To start automating Instagram Reels, first, you need to access Pabbly Connect. This platform will serve as the central hub for integrating various applications like Google Sheets and Creator Mat. Begin by signing up for a free account on the Pabbly Connect website, which takes just a couple of minutes.

Once you have your account set up, log in to the dashboard. From there, click on the ‘Create Workflow’ button. You can name your workflow something descriptive, such as ‘Automate Instagram Reels’. This name will help you identify the workflow easily in the future.

2. Setting Up Google Sheets Trigger in Pabbly Connect

Next, you will need to set up the trigger for your workflow using Google Sheets. This is where you will enter the details for the Instagram Reels you wish to create. In Pabbly Connect, choose Google Sheets as the application for the trigger event.

• Select the trigger event as ‘New or Updated Spreadsheet Row’.
• Pabbly Connect will provide a webhook URL that you will use to connect with Google Sheets.
• Follow the instructions to install the Pabbly Connect Webhooks add-on in your Google Sheets.

After installing the add-on, refresh your Google Sheets. Click on ‘Extensions’, then ‘Pabbly Connect Webhooks’, and select ‘Initial Setup’. Paste the webhook URL into the designated field and specify the trigger column. This setup is crucial for ensuring that data entered in the sheet triggers the workflow in Pabbly Connect.

3. Creating Videos with Creator Mat

With your Google Sheets trigger set, the next step is to create the video using Creator Mat. In Pabbly Connect, add a new action step and select Creator Mat as the application. For the action event, choose ‘Get Specific Template’. This allows you to pull the necessary details from your video template.

To connect to Creator Mat, you will need to enter your API key from the project settings in Creator Mat. Once connected, select your template ID from the dropdown menu. This ID corresponds to the template you want to use for generating the Instagram Reel.

• Select the template you created in Creator Mat.
• Click ‘Save and Send Test Request’ to retrieve template details.
• Note the key IDs for the video elements you want to modify.

After retrieving the template details, you will use these key IDs to customize the text and visuals in your video. This integration with Pabbly Connect allows seamless video generation based on the data from Google Sheets.

4. Publishing the Reel on Instagram

After generating the video, it’s time to publish your Instagram Reel. Add another action step in Pabbly Connect and select Instagram for Business. Choose the action event ‘Create Reel Video’. You will map the video URL generated from Creator Mat to this step.

Make sure to connect your Instagram account by authorizing Pabbly Connect. Once connected, map the video URL and the caption from your Google Sheets. This step ensures that your newly created video is shared on your Instagram account with the correct caption.

Select ‘Share to Feed’ option as true. Click ‘Save and Send Test Request’ to publish the Reel. Check your Instagram account for the new Reel.

This process highlights how Pabbly Connect streamlines the publishing of Instagram Reels, saving you time and ensuring consistency in your posts.

5. Updating Google Sheets with the Reel URL

The final step is to update your Google Sheets with the URL of the published Reel. This keeps your records organized and allows you to track the Reels created. In Pabbly Connect, add another action step and select Google Sheets again.

Choose the action event ‘Update Cell Value’. Here, you will specify the cell where you want to record the Reel URL. Map the row index from the trigger step to ensure that the correct row is updated each time.

Select the spreadsheet and sheet name where the data is stored. Map the cell where you want to update the Reel URL. Click ‘Save and Send Test Request’ to verify the update.

This step ensures that all information is centralized, making it easy to manage your Instagram content through Pabbly Connect.

Conclusion

By following these steps, you can automate the process of creating and posting Instagram Reels using Pabbly Connect. This integration not only saves time but also enhances your social media presence effortlessly. With tools like Google Sheets and Creator Mat, managing your content has never been easier.