How to Create a Social Media Content Generator and Publisher Using Pabbly Connect

Learn to create a social media content generator using Pabbly Connect to automate posts on LinkedIn and X. Step-by-step tutorial included. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Social Media Automation

To create a social media content generator and publisher, start by accessing Pabbly Connect. You can do this by navigating to the Pabbly Connect website. Once there, you’ll see options to sign in or sign up for free if you are a new user.

After signing in, you will be directed to the Pabbly Connect dashboard. Here, you can create a new workflow, which is essential for automating your social media posts. Click the ‘Create Workflow’ button, and name your workflow appropriately, such as ‘AI Agent for Social Media Content Generation’.

2. Setting Up Google Sheets as the Trigger in Pabbly Connect

The next step involves setting up Google Sheets as the trigger application in Pabbly Connect. This is crucial because you will store your content ideas in Google Sheets. Select Google Sheets as your trigger application and choose the event as ‘New or Updated Spreadsheet Row’.

• Copy the webhook URL provided by Pabbly Connect.
• Open your Google Sheets, go to Extensions, then Add-ons, and select Get Add-ons.
• Search for Pabbly Connect Webhooks and install it.
• After installation, return to your spreadsheet, refresh it, and go to Extensions > Pabbly Connect Webhooks > Initial Setup.

Paste the webhook URL in the setup dialog and specify the trigger column, which is usually the final data column where you will add your tone or style. Once you’ve configured it, click on the Submit button to complete the setup.

3. Connecting OpenAI for Content Generation

After setting up Google Sheets, the next step in Pabbly Connect is to connect OpenAI, which will generate the content for your social media posts. Select OpenAI as your action application and choose ‘ChatGPT’ as the action event.

To connect OpenAI, click on ‘Add New Connection’ and enter your OpenAI API key. This key can be generated from your OpenAI account under the API keys section. Once connected, you will need to configure the AI model to use, such as GPT-4 Mini.

• Set up the prompt for content generation, specifying the content topic, keywords, hashtags, and tone.
• Map the data fields from the previous trigger step to ensure dynamic content generation.

Once the prompt is configured, click on the ‘Send Test Request’ button to verify that OpenAI can generate content based on your specifications.

4. Posting Generated Content to LinkedIn and X Using Pabbly Connect

Now that the content is generated, the next step in Pabbly Connect is to post it on your social media platforms. First, select LinkedIn as your action application and choose ‘Share Simple Text’ as the action event.

Authorize Pabbly Connect to access your LinkedIn account. Once authorized, you will be prompted to select the content generated by OpenAI as the message for your LinkedIn post. Ensure that the visibility is set to Pabbly before saving and sending the test request.

Repeat the process for X (formerly Twitter) by selecting it as another action application. Use the ‘Create Tweet’ action event and authorize the connection.

Map the content generated by OpenAI for your tweet and send the test request. This will post the same content across both platforms seamlessly.

5. Updating Google Sheets with Post Status

After successfully posting on LinkedIn and X, the final step in Pabbly Connect is to update your Google Sheets with the status of the posts. Select Google Sheets again as the action application and choose ‘Update Row’ as the action event.

Connect your Google Sheets account and select the spreadsheet and sheet where you want to update the status. Map the row index you received from the trigger step and set the status to ‘Created’. Click on the ‘Save and Send Test Request’ button to finalize the process.

This will ensure that your spreadsheet reflects the current status of your social media posts, completing the automation process.

Conclusion

In this tutorial, we demonstrated how to create a social media content generator and publisher using Pabbly Connect. By integrating Google Sheets, OpenAI, LinkedIn, and X, you can automate your social media posting efficiently. With this setup, you can save time and ensure consistent engagement on your platforms.