How to Automatically Track Facebook Leads in Google Sheets for E-Commerce Store Using Pabbly Connect

Learn how to automate tracking Facebook leads in Google Sheets for your e-commerce store using Pabbly Connect. Follow our step-by-step tutorial for seamless integration. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Automation

To automatically track Facebook leads in Google Sheets for your e-commerce store, you first need to access Pabbly Connect. This powerful automation platform allows you to seamlessly integrate various applications without any coding or programming skills.

Start by visiting the Pabbly Connect website and either sign in or create a new account. If you are a new user, you can sign up for free and receive 100 tasks per month. Once logged in, you will see the Pabbly Connect dashboard where you can create your automation workflow.

2. Creating a Workflow in Pabbly Connect

After accessing your Pabbly Connect dashboard, create a new workflow for tracking Facebook leads. Click on the ‘Create Workflow’ button and name your workflow, such as ‘Track Facebook Leads in Google Sheets for E-Commerce Store’. using Pabbly Connect

• Select a workflow name that reflects its purpose.
• Choose a folder to organize your workflows.
• Click the ‘Create’ button to finalize your workflow setup.

Once your workflow is created, you will see two windows: the trigger window and the action window. The trigger window is where you will specify the event that starts the automation, while the action window is where you define what happens as a result.

3. Configuring Facebook Lead Ads as Trigger in Pabbly Connect

In the trigger window, select ‘Facebook Lead Ads’ as your trigger application. This allows Pabbly Connect to respond to new leads generated from your Facebook ads. using Pabbly Connect

Choose the trigger event as ‘New Lead Instant’ and click the ‘Connect’ button. A prompt will appear asking you to add a new connection. Follow the instructions to connect your Facebook account to Pabbly Connect.

• Select the specific Facebook page you are using for your ads.
• Choose the lead generation form you have set up.
• Click ‘Save and Send Test Request’ to test the connection.

Once the connection is established, you can generate a test lead using the Meta Lead Ads testing tool to ensure everything is working correctly. This step is crucial for verifying that Pabbly Connect is capturing the lead data accurately.

4. Setting Up Google Sheets as Action in Pabbly Connect

Next, you need to configure the action step in your workflow. Select ‘Google Sheets’ as your action application, which will allow you to record the lead information captured from Facebook. using Pabbly Connect

For the action event, select ‘Add New Row’ and click the ‘Connect’ button. Similar to the previous step, you will add a new connection to your Google account. Choose the appropriate spreadsheet and sheet where you want the lead information to be stored.

Select the spreadsheet named ‘Leads Details’. Choose ‘Sheet1’ as the destination for your lead data. Map the fields for full name, email, and phone number from the previous step.

After mapping the fields, click on the ‘Save and Send Test Request’ button. This action will create a new row in your Google Sheets with the lead’s information, confirming that your automation is functioning as intended.

5. Testing and Verifying Your Integration

Now that you have set up both the trigger and action, it’s time to test the entire workflow. Generate a new test lead through the Facebook Lead Ads testing tool, just as you did earlier.

After submitting the test lead, check your Google Sheets to verify that the lead’s information has been recorded. If everything is configured correctly, you should see the new lead details populated in your specified sheet.

Ensure the lead’s full name, email, and phone number appear correctly. If the data is missing, double-check your mappings in Pabbly Connect.

This testing phase is crucial as it confirms that your integration between Facebook Lead Ads and Google Sheets via Pabbly Connect is working seamlessly, allowing you to track leads automatically.

Conclusion

By following this tutorial, you can successfully use Pabbly Connect to automatically track Facebook leads in Google Sheets for your e-commerce store. This automation saves time and ensures efficient lead management.

With Pabbly Connect, you can enhance your business operations, allowing you to focus on what matters most—growing your e-commerce store.