How to Add Razorpay Customers to Pabbly Email Marketing Automatically Using Pabbly Connect

Learn how to integrate Razorpay with Pabbly Connect automatically using Pabbly Connect. Follow this step-by-step tutorial for seamless automation. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Razorpay Integration

To add Razorpay customers in Pabbly Email Marketing automatically, start by accessing Pabbly Connect. This platform serves as the integration hub, allowing seamless communication between Razorpay and Pabbly Email Marketing.

Visit Pabbly’s website and navigate to the Pabbly Connect section. If you are a first-time user, click on ‘Sign Up for Free’ to create your account. Once signed in, you will have access to the dashboard where you can create your workflow.

2. Creating a Workflow in Pabbly Connect

Once logged into Pabbly Connect, click on the plus sign to create a new workflow. Name your workflow something like ‘Add Razorpay Customers to Pabbly Email Marketing Automatically’. This will help you identify the workflow later.

In the trigger window, select Razorpay as your application and choose the trigger event as ‘Payment Captured’. This step is crucial as it determines when the integration will activate, allowing you to capture customer data automatically.

• Select Razorpay in the trigger application.
• Choose ‘Payment Captured’ as the trigger event.
• Copy the webhook URL provided by Pabbly Connect.

After copying the webhook URL, proceed to your Razorpay dashboard to set up the webhook. This integration will ensure that every time a payment is captured, the customer details are sent to Pabbly Connect.

3. Configuring the Razorpay Webhook

In your Razorpay dashboard, navigate to the settings section and find the webhooks option. Click on ‘Add New Webhook’ and paste the webhook URL you copied from Pabbly Connect.

Select the event as ‘Payment Captured’ to ensure that the webhook triggers whenever a payment is made. After this setup, click on ‘Create Webhook’ to save your settings.

Once the webhook is created, return to Pabbly Connect. You will notice that it is waiting for a webhook response. To test this, make a test payment using Razorpay. This step is essential as it will allow Pabbly Connect to capture the customer details from the payment.

4. Adding Customers to Pabbly Email Marketing

After successfully capturing the payment response in Pabbly Connect, the next step is to add the customer to Pabbly Email Marketing. In the action window of Pabbly Connect, select Pabbly Email Marketing as the application.

For the action event, choose ‘Add Subscribers’. You will need to connect your Pabbly Email Marketing account by entering your bearer token. This token can be found in your Pabbly Email Marketing account under the integrations section.

• Select Pabbly Email Marketing as the action application.
• Choose ‘Add Subscribers’ as the action event.
• Enter your bearer token to connect Pabbly Email Marketing.

Once connected, select the subscriber list where you want to add the new customers. Ensure you map the email address and name fields from the Razorpay response to the corresponding fields in Pabbly Email Marketing.

5. Testing the Integration in Real-Time

To verify that the integration is functioning correctly, make another test payment through Razorpay. After completing the payment, check your Pabbly Email Marketing subscriber list to see if the new customer has been added.

If everything is set up correctly, you should see the new subscriber’s details appear in your list shortly after the payment is processed. This confirms that Pabbly Connect is successfully integrating Razorpay with Pabbly Email Marketing.

In case you need to troubleshoot, revisit the webhook settings in Razorpay and ensure the correct event is selected. Additionally, verify that your bearer token is accurate in Pabbly Connect.

Conclusion

In this tutorial, we learned how to add Razorpay customers to Pabbly Email Marketing automatically using Pabbly Connect. By following these steps, you can streamline your customer management process and enhance your marketing efforts.