How to Add Google Forms Webinar Registrations to Mailchimp Using Pabbly Connect

Learn how to automate adding Google Forms webinar registrations to Mailchimp using Pabbly Connect with this step-by-step tutorial. Discover how to seamlessly connect your essential tools through accessible instructions that make powerful automation available to professionals at every skill level.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating Google Forms with Mailchimp, first, you need to access Pabbly Connect. If you’re a new user, visit the Pabbly Connect landing page and sign up for a free trial where you get 100 automated tasks each month.

After signing up, navigate to the dashboard and open the workflow builder. This is where you will set up your integration. The workflow consists of a trigger and an action, which are essential for automating the process.

2. Setting Up Google Forms as the Trigger

In this step, you will configure Google Forms as the trigger application in Pabbly Connect. Click on the ‘Add Trigger’ button and search for Google Forms. Select it and choose the event ‘New Response Received’, then click on ‘Connect’.

• Click on the ‘Add Trigger’ button.
• Search and select Google Forms.
• Choose ‘New Response Received’ as the event.

Once connected, you will receive a webhook URL. Copy this URL and head over to your Google Form. Ensure that the last question in your form is marked as required. Then, link your form to Google Sheets to manage the responses efficiently.

3. Linking Google Sheets to Pabbly Connect

After linking your Google Form to Google Sheets, you need to install the Pabbly Connect Webhooks add-on. Go to Extensions, then Add-ons, and search for ‘Pabbly Connect Webhooks’. Install this add-on to proceed with the integration. using Pabbly Connect

Once installed, refresh your Google Sheet. Navigate to Extensions, find Pabbly Connect Webhooks, and click on ‘Initial Setup’. Paste the webhook URL you copied earlier and set the trigger column to the last column (e.g., G) to track new responses.

• Go to Extensions > Add-ons > Get Add-ons.
• Search and install Pabbly Connect Webhooks.
• Refresh your sheet after installation.

Make sure to switch on the ‘Send on Event’ option in the Pabbly Connect Webhooks settings. This ensures that every new form submission will trigger the webhook automatically.

4. Adding Mailchimp as the Action

Now, let’s set up Mailchimp as the action application in Pabbly Connect. Click on ‘Add New Action Step’, search for Mailchimp, and select it. Choose the event ‘Add New Member with Custom Fields’ and click on ‘Connect’.

If you have an existing connection, select it; otherwise, create a new connection by entering your Mailchimp API key and data center. You can find your API key in your Mailchimp account under Profile > Extras > API Keys.

Search and select Mailchimp. Choose ‘Add New Member with Custom Fields’. Enter your Mailchimp API key and data center.

After connecting, you will need to map the fields from your Google Form responses to Mailchimp. This means linking the email address, first name, and last name from the Google Form directly into Mailchimp’s fields for new subscribers.

5. Testing the Integration

With everything set up, it’s time to test your integration. Fill out the Google Form with test data and submit it. This should trigger the workflow in Pabbly Connect and add the details to your Mailchimp audience.

Check your Mailchimp account to see if the new subscriber has been added. You should see the test submission reflected in your audience list. This confirms that the integration is working as intended, and any new registrations from your Google Forms will automatically be added to Mailchimp.

Submit a test response through Google Forms. Check Mailchimp for the new subscriber. Ensure all details match your submission.

Now, every time a new registration is received, it will automatically sync with Mailchimp without manual intervention, thanks to Pabbly Connect.

Conclusion

In this tutorial, we explored how to automate the process of adding Google Forms webinar registrations to Mailchimp using Pabbly Connect. By following these steps, you can streamline your registration process and enhance your email marketing efforts.

Utilizing Pabbly Connect for this integration not only saves time but also ensures that your audience is always updated with the latest information about your webinars.