How to Add Facebook Leads to Mailchimp After Verifying Emails with Pabbly Email Verification

Learn to automate adding Facebook leads to Mailchimp using Pabbly Connect and Pabbly Connect in this detailed tutorial. Explore efficient methods for automating routine tasks with clear, concise instructions suited for both newcomers and experienced professionals.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Automation

To begin automating the process of adding Facebook leads to Mailchimp, the first step is to set up Pabbly Connect. This platform allows you to create workflows that integrate various applications seamlessly. After signing up for Pabbly Connect, log into your dashboard and click on the ‘Create Workflow’ button.

Next, name your workflow, for example, ‘Facebook Leads to Pabbly Email Verification to Mailchimp’. Choose a folder for your workflow and click on ‘Create’. This opens a new workflow window where you will define the trigger and actions needed for the integration.

2. Connecting Facebook Lead Ads to Pabbly Connect

In this section, you will connect your Facebook Lead Ads account to Pabbly Connect. Start by selecting Facebook Lead Ads as your trigger app. Choose the trigger event as ‘New Lead Instant’ from the dropdown menu. Click on ‘Connect’ and select ‘Add New Connection’ to link your Facebook account.

• Click the ‘Connect with Facebook Lead Ads’ button.
• When prompted, click ‘Continue’ to allow Pabbly Connect access to your Facebook account.
• Select the Facebook page from which you want to capture leads.

After selecting your Facebook page, choose the lead generation form you want to use. You can select a specific form or opt for ‘All Lead Gen Forms’. Once done, click on ‘Save and Send Test Request’ to ensure the connection is working properly.

3. Verifying Emails with Pabbly Email Verification

Now that you have connected Facebook Lead Ads to Pabbly Connect, the next step is to verify the email addresses using Pabbly Email Verification. Add an action step in your workflow and select Pabbly Email Verification as the app. Choose the action event ‘Verify Single Email Address’.

Connect your Pabbly Email Verification account by entering your API key and secret key. To find these keys, navigate to your Pabbly Email Verification account settings, then to the API section. Copy the keys and paste them into the respective fields in Pabbly Connect.

• Map the email address from the Facebook lead response to the email verification field.
• Click on ‘Save and Send Test Request’ to verify the email address.

Once verified, you will receive a response indicating whether the email address is deliverable. This step is crucial to ensure that only valid emails are added to your Mailchimp account.

4. Adding Verified Leads to Mailchimp

After verifying the email addresses, the final step is to add the leads to Mailchimp using Pabbly Connect. Add another action step and select Mailchimp as the app. Choose the action event ‘Add New Member with Custom Fields’.

Connect your Mailchimp account by entering the API key and the data center name. The data center can be found in the Mailchimp URL after the ‘https://’. After connecting, select the audience list where you want to add the new contacts.

Map the email address and other lead details from the Facebook lead response. Ensure to set the subscriber status to ‘Subscribed’.

Once all details are mapped, click on ‘Save and Send Test Request’ to add the lead to Mailchimp. If successful, you will see the new contact in your Mailchimp account.

5. Testing and Verifying the Automation

To ensure that your automation workflow is functioning correctly, it’s important to test it. You can use the Meta Lead Testing Tool to generate a test lead. Select your Facebook page and lead form, fill in the details, and submit the form. using Pabbly Connect

After submitting, check your Pabbly Connect workflow. You should see the new lead captured in the trigger step. Verify that the email address was checked and validated through Pabbly Email Verification, and then ensure it was added to Mailchimp.

Delete any previous test leads before generating a new one. Refresh your Mailchimp contacts to verify the new lead has been added.

This complete automation ensures that only verified leads are added to your Mailchimp account, enhancing the quality of your email list.

Conclusion

In this tutorial, we demonstrated how to automate the process of adding Facebook leads to Mailchimp after verifying emails using Pabbly Connect and Pabbly Email Verification. By following these steps, you can ensure that your email marketing efforts are supported by a clean and verified contact list.

Utilizing Pabbly Connect for this integration streamlines your workflow and enhances your marketing efficiency, making it easier to manage your leads effectively.