Build an Abandoned Cart Recovery System with Pabbly Connect

Learn how to build an abandoned cart recovery system using Pabbly Connect to integrate Shopify and WhatsApp for effective customer engagement. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Abandoned Cart Recovery

To build an abandoned cart recovery system, start by accessing Pabbly Connect. Log into your account or sign up for free using the link in the description. This platform is essential for integrating Shopify with WhatsApp to automate your recovery process.

Once logged in, navigate to the workflow builder. This is where you will create your automation. The workflow window is critical as it allows you to set triggers and actions that will define how your abandoned cart recovery system operates.

2. Setting Up Shopify Trigger in Pabbly Connect

In this step, you will set up the trigger for your workflow using Pabbly Connect. Select Shopify as your trigger application and choose the event ‘New Abandoned Checkout’. This event will notify you whenever a cart is abandoned on your Shopify store.

• Open the trigger application and select Shopify V2.
• Choose ‘New Abandoned Checkout’ as the trigger event.
• Click on ‘Connect’ to link your Shopify account.

After clicking connect, you will need to create a new connection if you haven’t already. Provide your Shopify subdomain and access token, which you can get by setting up a private app in your Shopify account. This connection is vital for Pabbly Connect to access your Shopify data.

3. Creating a Shopify App for Access Token

To obtain the access token for your Shopify connection, you need to create a private app in your Shopify admin. This is where Pabbly Connect facilitates the integration by allowing you to configure the necessary permissions.

• Go to your Shopify admin and navigate to ‘Apps’.
• Select ‘Develop apps’ and click on ‘Create app’.
• Set the app name and permissions needed for orders, products, and customers.

Once the app is created, install it to generate your API credentials. Copy the access token and subdomain, and paste them into the appropriate fields in Pabbly Connect. This step is crucial for enabling the connection between Shopify and Pabbly Connect.

4. Sending WhatsApp Messages Using Pabbly Connect

After setting up Shopify, the next step is to send automated WhatsApp messages. For this, select the WhatsApp Cloud API as your action application in Pabbly Connect. This integration allows you to send messages to customers who abandon their carts.

Choose ‘Send Template Message’ as the action event. Connect your WhatsApp Cloud API account to Pabbly Connect. Map the phone number and template ID for the message.

Mapping allows you to personalize the message with customer details, such as their name and the product they left in their cart. This personalized touch increases the likelihood of recovering the abandoned cart.

5. Finalizing Your Abandoned Cart Recovery Workflow

Once you have set up both the trigger and action steps in Pabbly Connect, review your workflow. Make sure to test the integration by simulating an abandoned cart on your Shopify store. This will ensure that the entire process works smoothly.

After testing, you can activate your workflow. Whenever a customer abandons their cart, Pabbly Connect will automatically send a WhatsApp message to remind them of their abandoned items. This automation saves time and enhances customer engagement.

Now, you can enjoy the benefits of an automated abandoned cart recovery system that works seamlessly with Shopify and WhatsApp through Pabbly Connect. This setup not only helps in recovering lost sales but also improves customer satisfaction.

Conclusion

By following this tutorial, you can effectively build an abandoned cart recovery system using Pabbly Connect. This integration between Shopify and WhatsApp allows you to engage with potential customers and recover lost sales efficiently. Start using Pabbly Connect today to enhance your e-commerce strategy.