Automatically Add Google Ads Leads to Pipedrive

Learn how to automatically add Google Ads leads to Pipedrive using Pabbly Connect in this step-by-step tutorial. Simplify your lead management process now! This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating Google Ads leads with Pipedrive, first, you need to access Pabbly Connect. Open your browser and navigate to Pabbly.com/connect. Here, you will find options to either sign in or sign up for free.

If you are new to Pabbly Connect, click on ‘Sign up free’ to create an account and receive 100 free tasks each month. For existing users, simply log in. Once logged in, click on the ‘Access Now’ button to enter the Pabbly Connect dashboard and begin setting up your automation.

2. Creating a Workflow in Pabbly Connect

After accessing the dashboard, the next step is to create a workflow in Pabbly Connect. Click on the ‘Create Workflow’ button, and you will see options for workflow types. Choose the beta version for a modern experience.

In the dialog box that appears, name your workflow ‘Automatically Add Google Ads Leads to Pipedrive’ and select a folder for organization. After selecting your preferred folder, click on the ‘Create’ button to finalize your workflow setup.

3. Setting Up the Trigger for Google Ads

Now that your workflow is created, it’s time to set up the trigger. In Pabbly Connect, select Google Ads as your trigger application and choose the event ‘New Lead Form Entry’. Click on the ‘Connect’ button to establish the connection.

You will receive a webhook URL, which you need to copy. This URL will be used to connect your Google Ads account with Pabbly Connect. In your Google Ads account, navigate to your lead form settings and locate the ‘Lead Delivery’ section. Paste the webhook URL here and set the key as ‘test’. Then, send a test data to verify the connection.

• Select Google Ads as the trigger application.
• Choose ‘New Lead Form Entry’ as the event.
• Copy the webhook URL provided.
• Paste it into your Google Ads lead form settings.

After sending the test data, check back in Pabbly Connect to confirm that the data has been received successfully.

4. Adding an Action Step to Create a Person in Pipedrive

With the trigger set up, the next action is to add a new person in Pipedrive whenever a new lead is received. In Pabbly Connect, select Pipedrive as your action application and choose ‘Create Person’ as the action event.

To connect to Pipedrive, you will need to enter your API token. Log in to your Pipedrive account, navigate to your profile settings, and find the API section to copy your token. Paste this token into Pabbly Connect and save the connection.

• Select Pipedrive as the action application.
• Choose ‘Create Person’ as the action event.
• Enter your Pipedrive API token to establish the connection.

Once connected, you will need to map the data from the Google Ads lead to the relevant fields in Pipedrive. This ensures that the correct information is entered into your CRM.

5. Finalizing Your Automation in Pabbly Connect

After mapping the necessary fields, click on ‘Save and Send Test Request’ to finalize your automation. You should see a successful response indicating that a new person has been created in your Pipedrive account.

To verify, go to your Pipedrive contacts and check for the newly added lead. You will find the lead’s name, email, phone number, and other details populated correctly. This confirms that the integration between Google Ads and Pipedrive via Pabbly Connect is working seamlessly.

Conclusion

In this tutorial, we have successfully demonstrated how to automatically add Google Ads leads to Pipedrive using Pabbly Connect. By following these steps, you can streamline your lead management process, ensuring that no potential client is missed. Utilize Pabbly Connect to enhance your automation and efficiency in managing leads from Google Ads.