Automate LinkedIn Lead Ads to Mailchimp with Pabbly Connect

Learn how to automate adding LinkedIn Lead Ads leads to Mailchimp lists using Pabbly Connect in this detailed tutorial. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To automate the process of adding LinkedIn Lead Ads leads to your Mailchimp list, you first need to access Pabbly Connect. Start by visiting the Pabbly website and logging into your account. If you don’t have an account yet, you can sign up for free and receive 100 tasks monthly.

Once logged in, navigate to the Pabbly Connect dashboard. This is where you will create your automation workflow. Click on the ‘Create Workflow’ button, and select the new beta workflow builder for a modern and efficient experience. Name your workflow appropriately, such as ‘Add LinkedIn Lead Ads Leads to Mailchimp List Automatically,’ and select the relevant folder for organization.

2. Setting Up the Trigger in Pabbly Connect

In this section, you will set up the trigger application in Pabbly Connect. The trigger is an event that starts the automation process. For this integration, select LinkedIn as your trigger application. Choose the event type as ‘New Lead’ to ensure that every time a lead is generated, it triggers the workflow.

• Select LinkedIn as the trigger application.
• Choose the trigger event as ‘New Lead’.
• Connect your LinkedIn account by entering your credentials.

After connecting your LinkedIn account, you will need to save the connection and send a test request to ensure everything is set up correctly. This test will capture a lead from LinkedIn, validating the connection with Pabbly Connect.

3. Generating a Test Lead in LinkedIn

Now that your trigger is set up in Pabbly Connect, it’s time to generate a test lead. Open your LinkedIn account and navigate to your test campaign. Click on the lead form you created and fill it out with dummy information. Make sure to include fields like email, phone number, first name, last name, and company name.

• Fill in the lead form with dummy data.
• Submit the form to generate a lead.
• Check Pabbly Connect for the response to confirm receipt.

Once you submit the form, return to your Pabbly Connect workflow to see if the lead details have been captured successfully. This confirms that your LinkedIn account is properly connected and functioning with Pabbly Connect.

4. Adding Mailchimp as the Action Application

With the trigger successfully set, the next step is to add Mailchimp as your action application in Pabbly Connect. This action will add the captured lead to your Mailchimp list automatically. Select Mailchimp as the action application and choose the action event as ‘Add New Member with Custom Fields’.

Select Mailchimp as the action application. Choose the action event as ‘Add New Member with Custom Fields’. Connect your Mailchimp account by entering the API key and data center.

Once connected, select the audience list where you want to add your leads. Use the mapping feature to dynamically enter lead details from your LinkedIn response. This ensures that every new lead is accurately captured in your Mailchimp list without manual entry.

5. Testing and Confirming the Automation

After setting up the action in Pabbly Connect, it’s crucial to test the entire workflow. Click on ‘Save and Send Test Request’ to check if the lead has been added to your Mailchimp list successfully. If the test is successful, you will see a confirmation message along with the subscriber ID generated in Mailchimp.

To verify, log in to your Mailchimp account, navigate to the audience section, and check if the new lead appears in your list. This step confirms that your automation is functioning as intended, allowing you to add LinkedIn Lead Ads leads to your Mailchimp list automatically.

In summary, by using Pabbly Connect, you have successfully integrated LinkedIn Lead Ads with Mailchimp. This automation saves you time and ensures that all leads are captured efficiently.

Conclusion

In this tutorial, we demonstrated how to automate the process of adding LinkedIn Lead Ads leads to your Mailchimp list using Pabbly Connect. By following the steps outlined, you can streamline your lead management and enhance your marketing efforts. Embrace automation with Pabbly Connect to save time and improve your workflow efficiency.