Auto-Send Product Launch Emails to LinkedIn Leads (SendGrid)

Learn how to automate product launch emails to LinkedIn leads using Pabbly Connect and SendGrid. Follow our step-by-step tutorial for seamless integration. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To automate product launch emails to LinkedIn leads, start by accessing Pabbly Connect. Open a new tab and navigate to the Pabbly Connect website at pab.com/connect. Here, you will find options to sign in or sign up for a free account.

If you are a new user, click on the ‘Sign Up Free’ button. This allows you to create an account and receive 100 free tasks every month. If you already have an account, simply sign in to access the dashboard and utilize the powerful features of Pabbly Connect.

2. Creating a Workflow in Pabbly Connect

Once you are logged into your Pabbly Connect account, you can start creating your workflow. Click on the ‘Create Workflow’ button on the dashboard. You will be prompted to choose between creating from scratch or using AI. For this tutorial, select ‘Create from Scratch’.

• Choose the new beta version or classic version of the workflow builder.
• Name your workflow meaningfully to identify it easily.
• Select a folder to save your workflow for better organization.

After naming your workflow and selecting the folder, click ‘Create’. You will be directed to a new page where you can integrate multiple applications using Pabbly Connect.

3. Integrating LinkedIn as a Trigger Application

To set up the workflow, you need to select LinkedIn as your trigger application. Click on the trigger button and search for LinkedIn. Select it as your trigger application and choose ‘Lead Notification’ as the application event. This means that every time a new lead is generated, the workflow will be activated.

Next, click the ‘Connect’ button to establish a connection between LinkedIn and Pabbly Connect. Choose to add a new connection and log into your LinkedIn account if prompted. Once connected, select your sponsored account and click ‘Save and Send Test Request’ to ensure everything is functioning correctly.

4. Sending Emails via SendGrid

After confirming the LinkedIn integration, it’s time to set up SendGrid to send product launch emails. Click on the plus button to add an action application and search for SendGrid. Select it and choose ‘Send Email’ as the application event. using Pabbly Connect

• Click ‘Connect’ and select ‘Add New Connection’.
• Log into your SendGrid account to retrieve your API key.
• Fill in the required fields such as ‘To Email’, ‘Subject’, and ‘Email Content’.

For the ‘To Email’ field, map the email address from the LinkedIn lead data you received earlier. This ensures that the email is sent to the correct recipient. Finish filling out the email details and click ‘Save and Send Test Request’ to test the email functionality.

5. Testing the Workflow

After setting up both LinkedIn and SendGrid integrations, it’s crucial to test the workflow. Submit a test lead through your LinkedIn form to simulate a real scenario. Once the form is submitted, check your Gmail account to confirm that the product launch email has been received.

If successful, you will see the email delivered to your inbox, confirming that the workflow created in Pabbly Connect is functioning correctly. This automation allows you to send timely product launch emails to your LinkedIn leads without manual effort.

Conclusion

In this tutorial, we explored how to automate product launch emails to LinkedIn leads using Pabbly Connect and SendGrid. By following the step-by-step process, you can streamline your email marketing efforts and enhance your outreach to potential customers.