Facebook Ads Leads → Auto WhatsApp Follow-Up (10X Faster Replies!)

Learn how to automate follow-ups for Facebook Ads leads using Pabbly Connect and WhatsApp for faster replies. Step-by-step tutorial included. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Automation

To automate follow-ups for Facebook Ads leads, you need to start with Pabbly Connect. First, open your browser and navigate to Pabbly.com/connect. Here, you can either sign in or sign up for a free account if you are new. This platform allows you to create automation workflows without any coding.

Once logged in, click on the ‘Access Now’ button under Pabbly Connect. Then, select the ‘Create Workflow’ button. Choose the new beta version for your workflow. Name your workflow as ‘Facebook Ads Leads Auto WhatsApp Follow-Up 10X Faster Replies’ and click the ‘Create’ button to proceed.

2. Configuring the Trigger Application in Pabbly Connect

The next step in your automation is to configure the trigger application. In this case, select ‘Facebook Lead Ads’ as your trigger app. Choose the event as ‘New Lead Instant’ to ensure the workflow activates whenever a new lead is submitted. using Pabbly Connect

• Click on the ‘Connect’ button.
• If you have an existing connection, select it; otherwise, choose ‘Add New Connection’.
• Log in to your Facebook account to connect.

After connecting your Facebook account, select the page where your lead ads are running. Choose the specific form you created for new leads. Ensure that the response format is set to ‘Simple’ for ease of use. After these steps, click on ‘Save and Send Test Request’ to check the connection.

3. Sending WhatsApp Follow-Up Messages

Now that the trigger is set, it’s time to send follow-up messages via WhatsApp. Select Pabbly Chatflow as the application to send messages. Choose the event as ‘Send Text Message’ and click on ‘Connect’.

• Again, add a new connection and enter the required token from your Pabbly Chatflow account.
• Map the recipient’s mobile number using the data received from Facebook leads.
• Compose your follow-up message, including personalized fields like the user’s name and city.

After entering the message, click on ‘Save and Send Test Request’ to verify if the message is sent successfully. Remember to ensure the mobile number includes the country code without the plus sign.

4. Creating a Contact in Salesforce CRM

The final step is to create a new contact in Salesforce CRM. Click on the plus icon to add another action step and select ‘Salesforce’ as the application. Choose the event ‘Create Contact’ and click on ‘Connect’. using Pabbly Connect

As with previous steps, choose to add a new connection. Allow Pabbly Connect to access your Salesforce account. Map the necessary fields such as first name, last name, email address, and mobile number using the data collected from your Facebook leads.

After mapping all the fields, click on ‘Save and Send Test Request’ to confirm that the contact is created in your Salesforce CRM. Refresh your Salesforce account to check if the new contact appears with all the mapped details.

5. Enabling the Automation Workflow

After completing all the steps, ensure to enable the toggle switch in Pabbly Connect to activate your workflow. If this toggle is not enabled, your automation will not function.

This automation ensures that every time a lead submits their details through your Facebook Ads, an instant follow-up message is sent to their WhatsApp account, and a new contact is created in your Salesforce CRM. This integration significantly speeds up your response time and enhances customer engagement.

Conclusion

This guide summarizes the key points and helps you understand the essential features and benefits of using this tool.

In conclusion, using Pabbly Connect to automate follow-ups for Facebook Ads leads to WhatsApp not only saves time but also improves interaction with potential customers. By following these steps, you can set up an efficient workflow that enhances your business operations.