How to Nurture New Leads with Bulk Emails Automatically

Learn how to automate nurturing new leads with bulk emails using Pabbly Connect. Follow this step-by-step guide for seamless integration. Implement the precise methodologies leading organizations use to automate repetitive tasks, illustrated with practical examples designed for immediate application.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Email Automation

To nurture new leads effectively, start by accessing Pabbly Connect. If you are a new user, search for pabbl.com/connect in your browser. This will take you to the Pabbly Connect landing page where you can sign up for free.

Existing users can directly open their workflow builder. Once signed in, you can explore the features of Pabbly Connect, which allows you to send up to 100 emails for free each month. This is a great way to test the capabilities before considering a subscription.

2. Setting Up the Trigger in Pabbly Connect

In this step, you will set up the trigger for your workflow using Pabbly Connect. Click on the ‘Add Trigger’ button and select ‘Google Ads’ as your application. For the event, choose ‘New Lead Form Entry’ and click on ‘Connect’.

• Select Google Ads as the trigger application.
• Choose ‘New Lead Form Entry’ as the event.
• Copy the webhook URL provided.

Next, open your Google Ads campaign and paste the webhook URL into the lead form settings. Ensure you have set up a lead form to capture leads effectively. After setting the URL, test the connection to confirm that Pabbly Connect has successfully captured the response.

3. Configuring the Email Action Using Pabbly Connect

Once the trigger is set up, it’s time to configure the action step using Pabbly Connect. Click on the ‘Add Action Step’ and select ‘Gmail’ as your action application. Choose ‘Send Email’ as the event and click on ‘Connect’.

If you have an existing connection, select it, or create a new connection by signing in with your Google account. Ensure you grant Pabbly Connect the necessary permissions to access your Gmail account.

• Enter the sender’s name as ‘Digital Dynamics Team’.
• Map the recipient’s email address dynamically from the lead details.
• Compose the email subject and content using HTML for personalization.

After configuring these settings, click on ‘Save and Send Test Request’ to send a test email. This step confirms that your email setup is correctly integrated with Pabbly Connect.

4. Finalizing the Integration in Pabbly Connect

In this final step, review the settings in Pabbly Connect to ensure everything is configured correctly. Make sure the email content is personalized by mapping the first name and last name from the lead details.

Once you are satisfied with the setup, you can finalize the integration. Click on ‘Save’ and test the entire workflow by submitting a lead through your Google Ads campaign. If everything is set up correctly, Pabbly Connect will automatically send an email to the new lead.

Monitor your Gmail inbox to verify that the automated email has been sent successfully. This automation allows you to nurture leads effectively and convert them into paying clients.

5. Conclusion: Nurturing Leads with Pabbly Connect

In conclusion, using Pabbly Connect to nurture new leads with bulk emails automatically is an efficient way to enhance your marketing strategy. By following the steps outlined in this tutorial, you can set up an automated workflow that sends personalized emails to your leads.

Start using Pabbly Connect today to automate your email marketing efforts, nurture your leads, and ultimately increase your conversion rates. With the free trial available, exploring these features has never been easier.