Learn how to automate Google My Business review analysis using Pabbly Connect and an AI agent in this comprehensive step-by-step tutorial. Implement the precise methodologies leading organizations use to automate repetitive tasks, illustrated with practical examples designed for immediate application.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Automation

To automate Google My Business review analysis, you first need to access Pabbly Connect. This platform allows seamless integration between various applications, including Google My Business and AI agents.

Start by visiting the Pabbly Connect landing page at Pabbly.com/connect/inr/. If you are a new user, click on ‘Sign up for free’ to create an account, which offers 100 tasks monthly at no cost. Existing users can simply sign in using the ‘Sign in’ button on the top right corner.


2. Creating a Workflow in Pabbly Connect

Once you are signed in to Pabbly Connect, you can create a new workflow for automating Google My Business review analysis. Click on the ‘Create Workflow’ button. You will be prompted to name your workflow; for example, you can name it ‘Automate Google My Business Review Analysis with AI and Pabbly’.

  • Select a folder for your workflow.
  • Click on the ‘Create’ button to finalize your workflow setup.

After creating the workflow, you will see two boxes: one for the trigger and one for the action. The trigger will be set to Google My Business, which will automatically capture new reviews as they are posted.


3. Configuring the Trigger for Google My Business

In this section, you will configure the trigger for your workflow using Pabbly Connect. Select Google My Business as your trigger application and choose the ‘New Review’ event. This will ensure that every time a new review is posted, it triggers the subsequent actions in your workflow.

Next, click on the ‘Connect’ button. You will need to authorize your Google account by signing in and granting permissions. Once the connection is established, select your Google My Business account and enter your business location name. Click on ‘Save and Send Test Request’ to test the connection.


4. Using OpenAI for Review Analysis

After setting up the trigger, the next step is to configure the action using OpenAI through Pabbly Connect. Select OpenAI as your action application and choose the ‘Chat GPT’ event. If you haven’t connected OpenAI yet, click on ‘Add New Connection’ and enter your OpenAI API key.

Now, you need to set up the prompt for the AI to analyze the review. A suitable prompt could be: ‘Analyze the review of the following customer feedback and classify it as positive, neutral, or negative.’ Make sure to use mapping to dynamically insert the customer name, feedback, and rating from the previous Google My Business response.

  • Enter the prompt for analysis.
  • Map the relevant fields from the Google My Business response.

Once everything is set up, click on ‘Save and Send Test Request’ to verify that OpenAI generates the review analysis correctly.


5. Sending Review Analysis to Slack

The final step in this automation process involves sending the generated review analysis to your team on Slack using Pabbly Connect. Add another action step and select Slack as your action application, then choose the ‘Send Channel Message’ event.

Authorize your Slack account and select the channel where you want to send the message, such as ‘Customer Reviews’. Compose your message including the analysis results from OpenAI, and click on ‘Save and Send Test Request’. You should see the message appear in your Slack channel shortly after.


Conclusion

By following these steps, you can successfully automate Google My Business review analysis using Pabbly Connect and an AI agent. This automation saves time and improves communication with your team by providing timely insights from customer feedback.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.