Create Zoho CRM Contact for Google Ads Lead Using Pabbly Connect

Learn how to automatically create a Zoho CRM contact for Google Ads leads using Pabbly Connect in this detailed step-by-step tutorial. Explore efficient methods for automating routine tasks with clear, concise instructions suited for both newcomers and experienced professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Google Ads and Zoho Integration

To create a Zoho CRM contact for Google Ads leads, the first step is to access Pabbly Connect. Start by visiting the Pabbly Connect website and either signing in or signing up for a free account. This will enable you to utilize the platform’s automation capabilities.

Once logged in, navigate to the dashboard where you can create a new workflow. Click on the ‘Create Workflow’ button to begin setting up the integration. Here, you will name your workflow, for instance, ‘Create Zoho CRM Contact for Google Ads Lead’ and select the appropriate folder for saving it.

2. Setting Up Trigger for Google Ads Leads in Pabbly Connect

The next step involves setting up the trigger in Pabbly Connect. You will need to select Google Ads as your trigger application. After that, choose the event ‘New Lead Form Entry’ as your trigger event. This indicates that whenever a new lead is generated through Google Ads, it will initiate the workflow.

• Search for Google Ads in the trigger application list.
• Select the trigger event: New Lead Form Entry.
• Copy the webhook URL provided by Pabbly Connect.

After copying the webhook URL, you will connect this URL to your Google Ads lead form. This step is crucial as it allows data from Google Ads to be sent to Pabbly Connect whenever a new lead is generated.

3. Connecting Google Ads Lead Form to Pabbly Connect

Now that you have your webhook URL, navigate to your Google Ads account. Locate the lead form you want to connect and find the lead delivery options. Here, you will paste the webhook URL into the designated field. This connection will ensure that lead data flows seamlessly into Pabbly Connect.

To finalize the setup, you’ll need to send test data from your Google Ads lead form to Pabbly Connect. Click on the ‘Send Test Data’ button to confirm that the connection is working. Once the test data is successfully sent, you will see the response in Pabbly Connect, indicating that the integration is functioning correctly.

4. Setting Up Action to Create a Contact in Zoho CRM

With the trigger successfully set, the next step is to configure the action in Pabbly Connect. This action will create a new contact in Zoho CRM based on the lead data received from Google Ads. Select Zoho CRM as your action application and choose the action event ‘Create Contact’.

Connect your Zoho CRM account to Pabbly Connect by entering your domain name. This step is necessary for linking the two applications. After entering your domain, grant access to Pabbly Connect to manage your Zoho CRM account.

• Select Zoho CRM as the action application.
• Choose ‘Create Contact’ as the action event.
• Map the lead details from Google Ads to the corresponding fields in Zoho CRM.

Ensure that you map all necessary fields such as first name, last name, email address, and phone number. This mapping will allow Pabbly Connect to automatically populate the Zoho CRM contact with the correct lead information.

5. Finalizing the Integration and Testing

After mapping the fields and setting up the action, the final step is to save your workflow in Pabbly Connect. Click on the ‘Save and Send Test Request’ button to send a test request to create a contact in Zoho CRM. If successful, you will receive a positive response confirming that the contact was created.

To verify that the contact has been added, log into your Zoho CRM account and navigate to the contacts section. You should see the newly created contact with the details received from your Google Ads lead form. This confirms that the integration is working as intended, allowing you to manage your leads effectively.

With Pabbly Connect, you have successfully automated the process of creating a Zoho CRM contact for Google Ads leads, ensuring that you can track and manage your interactions efficiently.

Conclusion

In this tutorial, we demonstrated how to use Pabbly Connect to create a Zoho CRM contact for Google Ads leads. By following the steps outlined, you can automate your lead management process, improving efficiency and ensuring timely follow-ups.