Integrating IndiaMART Leads with Salesforce Using Pabbly Connect

Learn how to integrate IndiaMART leads with Salesforce for the semiconductor industry using Pabbly Connect in this step-by-step tutorial. Follow this definitive guide to creating powerful automated workflows with straightforward, efficiency-focused solutions that save valuable time.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating IndiaMART leads into Salesforce, the first step is to access Pabbly Connect. Simply navigate to the Pabbly Connect website by typing ‘Pabbly.com/connect’ in your browser.

Once on the landing page, you can either sign in if you are an existing user or click on ‘Sign Up for Free’ to create a new account. New users receive 100 free tasks monthly, which is a great way to explore the platform.

2. Creating a New Workflow in Pabbly Connect

After signing in, you will see your Pabbly dashboard. To create a new workflow, click on ‘Create Workflow’. Here, you need to name your workflow something like ‘Add IndiaMART Leads to Salesforce for Semiconductor Industry’ and select a folder to save it. using Pabbly Connect

• Click on ‘Create’ to initiate the workflow.
• You will be presented with two boxes: Trigger and Action.

In this setup, the trigger is IndiaMART, which will activate the workflow whenever a new lead or inquiry is received. The action will be to add this lead to Salesforce automatically, streamlining your lead management process.

3. Setting Up IndiaMART as the Trigger Application

In the trigger application section, select IndiaMART and choose the event labeled ‘New Leads’. This event will initiate the workflow every time a new lead is generated.

Next, you will need to connect IndiaMART to Pabbly Connect using a webhook URL. This URL acts as a bridge between IndiaMART and Pabbly Connect, allowing data to flow seamlessly.

• Log into your IndiaMART account and navigate to the Lead Manager.
• Select ‘Import/Export Leads’ and then ‘Push API’.
• Enter the CRM platform name as Pabbly Connect and paste the webhook URL.

After saving these details, your IndiaMART account will be successfully linked to Pabbly Connect, allowing for automatic lead capture.

4. Testing the Connection Between IndiaMART and Pabbly Connect

With your webhook URL configured, the next step is to test the connection. You will need to perform a test submission from IndiaMART to ensure that Pabbly Connect captures the lead details correctly.

To do this, create a test inquiry using the profile you set up in IndiaMART. Enter your query, such as asking for semiconductor product specifications, and submit it. This action will trigger the webhook, and you should see a response in your Pabbly Connect workflow.

Check the Pabbly Connect dashboard for a success status. Ensure that you receive the unique query ID and lead details.

Once the test is successful, you can proceed to the next step of adding these leads to Salesforce.

5. Adding Leads to Salesforce Using Pabbly Connect

Now that the connection is tested and working, it’s time to set up Salesforce as the action application in your workflow. Select Salesforce and choose ‘Create Lead’ as the action event. using Pabbly Connect

You will need to establish a connection to Salesforce by clicking on ‘Connect’ and granting the necessary permissions. Once connected, you can map the lead details captured from IndiaMART to the corresponding fields in Salesforce.

Map fields such as last name, email, phone number, and company name. Ensure to use the mapping feature to keep the data dynamic.

After mapping all necessary fields, click on ‘Save and Send Test Request’. A successful response will confirm that the lead has been created in Salesforce, completing the automation process.

Conclusion

This tutorial demonstrated how to seamlessly integrate IndiaMART leads into Salesforce using Pabbly Connect. By automating this process, businesses in the semiconductor industry can enhance their lead management efficiency and responsiveness. With Pabbly Connect, you can effortlessly streamline your workflows and focus on growing your business.