How to Add LinkedIn Lead Gen Form Leads to Mailchimp Using Pabbly Connect

Learn how to integrate LinkedIn Lead Gen Form leads into Mailchimp using Pabbly Connect with this step-by-step tutorial. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for LinkedIn and Mailchimp Integration

In this section, we will discuss how to access Pabbly Connect to set up the integration between LinkedIn Lead Gen Forms and Mailchimp. First, log into your Pabbly Connect account. If you are new, you can create a free account in just two minutes, allowing you to start testing automation.

Once logged in, click on the blue button labeled ‘Create Workflow’. You will be prompted to name your workflow; for example, you can name it ‘Add New Lead as Subscriber in Mailchimp’. After naming, click on the ‘Create’ button to proceed. This will open two boxes for Trigger and Action, where you will set up your automation steps.

2. Configuring the Trigger with LinkedIn Lead Generation Form

To initiate the integration, select LinkedIn Lead Generation Form as your trigger application in Pabbly Connect. This means every time a new lead is captured through your LinkedIn form, it will trigger the automation. Click on ‘Connect’, then choose ‘Add a New Connection’ for LinkedIn.

• Select LinkedIn Lead Generation Form as the trigger event.
• Provide access to your LinkedIn account by entering your credentials.
• Refresh to fetch your LinkedIn account details and select the appropriate lead generation form.

After selecting the form, click on ‘Save and Send Test Request’. This action will fetch the most recent lead data from your LinkedIn form, confirming that the connection is established successfully.

3. Mapping LinkedIn Lead Data to Mailchimp

Now that your LinkedIn Lead Generation Form is connected to Pabbly Connect, the next step is to map the lead data to Mailchimp. This involves connecting Mailchimp as the action application. Click on ‘Add Action’ and select Mailchimp from the list.

In the Mailchimp connection setup, you will need to provide your Mailchimp API key. To find this, go to your Mailchimp account, navigate to your profile, and select ‘Extras’ followed by ‘API keys’. Generate a new key if necessary, copy it, and then paste it into Pabbly Connect.

• Select the audience list where you want to add the new subscriber.
• Map the email address, first name, last name, and phone number from LinkedIn to the corresponding fields in Mailchimp.

Once you have mapped the fields, click on ‘Save and Send Test Request’. This will create a new subscriber in your Mailchimp account using the data from the LinkedIn lead.

4. Testing the Automation Workflow

To ensure everything is working correctly, it’s essential to test your automation workflow in Pabbly Connect. Start by filling out the LinkedIn Lead Gen Form as if you were a prospective lead. Include your email, phone number, and any other required fields.

After submitting the form, return to Pabbly Connect and click on ‘Save and Send Test Request’ once more. This action will capture the new lead data and attempt to create a subscriber in Mailchimp. Check your Mailchimp account to confirm that the lead was successfully added.

Remember, Pabbly Connect will check for new leads every 10 minutes, so if you don’t see immediate results, wait a bit. This polling mechanism ensures that your leads are captured without manual intervention.

Conclusion: Streamlining Your LinkedIn to Mailchimp Integration with Pabbly Connect

By following this detailed tutorial, you can efficiently integrate LinkedIn Lead Gen Forms with Mailchimp using Pabbly Connect. This automation allows you to collect leads seamlessly and add them as subscribers in your email marketing campaigns. Once set up, this process runs in the background, saving you time and effort.

Utilizing Pabbly Connect not only streamlines your workflow but also enhances your marketing efforts, ensuring no lead goes unnoticed. Start automating today and focus on what truly matters in your business!