How to Send Google Forms Responses to Mailchimp Using Pabbly Connect

Learn how to automate adding subscribers to Mailchimp from Google Forms using Pabbly Connect. Step-by-step tutorial for seamless integration. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Google Forms and Mailchimp Integration

To automate the process of adding subscribers in Mailchimp from Google Forms responses, we begin by using Pabbly Connect. First, visit the Pabbly website and sign up for an account if you haven’t already. Once signed in, locate the ‘Create Workflow’ button at the top right of the dashboard.

After clicking the button, name your workflow, for example, ‘Google Forms to Mailchimp’. This sets the stage for the integration process, which revolves around triggers and actions. In this case, the trigger will be a new response received from Google Forms, and the action will be adding that response as a subscriber in Mailchimp.

2. Configuring Google Forms to Capture Responses

Next, we need to configure Google Forms to send responses to Pabbly Connect. Open your Google Form and ensure it has the necessary fields, such as first name, last name, email, and phone number. After setting up your form, go to the ‘Responses’ tab and click on the ‘Create Spreadsheet’ button to generate a linked Google Sheets document.

• Ensure the spreadsheet captures all relevant fields.
• Install the Pabbly Connect Webhooks add-on from the Extensions menu.
• Set up the Webhook URL in the add-on to connect with Pabbly Connect.

Once the spreadsheet is created, go to the Extensions menu, select Pabbly Connect Webhooks, and click on ‘Initial Setup’. Here, paste the Webhook URL provided by Pabbly Connect and set the trigger column to the last column of your spreadsheet. This setup allows Pabbly to capture the entire row of responses upon submission.

3. Testing the Webhook Connection with Pabbly Connect

With the Webhook URL configured, it’s time to test the connection. Go back to your Google Form and submit a test response. This step is crucial as it allows Pabbly Connect to capture the data from your form submission. After submitting, check your Google Sheets to confirm that the response appears correctly.

Upon successful submission, return to Pabbly Connect where it will show that it is waiting for a webhook response. The captured data should display the details from your test submission, confirming that the integration is functioning correctly.

4. Adding Mailchimp as an Action in Pabbly Connect

Now that we have successfully captured Google Forms responses, we can proceed to add Mailchimp as an action in Pabbly Connect. Select Mailchimp as the action application and choose the action event ‘Add New Member with Custom Fields’. You will need to connect your Mailchimp account by entering the required API key and data center from your Mailchimp account settings.

• Locate your Mailchimp API key in the account settings under Profile > Extras > API keys.
• Copy the data center from your Mailchimp URL (e.g., us6).
• Map the fields from Google Forms to the corresponding fields in Mailchimp.

This mapping ensures that every new form submission will automatically add the respondent’s details as a subscriber in your Mailchimp audience list.

5. Finalizing the Integration and Testing

After mapping the fields, click on ‘Save and Send Test Request’ in Pabbly Connect. This action will send the test data to Mailchimp, allowing you to verify that the subscriber has been added successfully. Check your Mailchimp audience list to confirm that the new subscriber appears there with the correct details.

Once confirmed, your integration is complete. You can now enjoy the seamless automation of adding subscribers in Mailchimp directly from Google Forms responses using Pabbly Connect. This setup not only saves time but also enhances your email marketing efforts by ensuring that every interested respondent is added to your mailing list automatically.

Conclusion

In this tutorial, we explored how to use Pabbly Connect to automate the addition of subscribers in Mailchimp from Google Forms responses. By following the steps outlined, you can streamline your subscriber management and enhance your marketing campaigns effortlessly.